Why direct marketers know more than social media gurus

My experience is that experienced direct marketers simply know more about marketing than younger marketers, especially those focusing on social media. And according to Brian Kurtz, Executive VP of Boardroom, the reason why is: money.

“Paying for marketing makes better marketers, because consequences are great teachers,” Brian explains. “It’s great that some forms of digital marketing, like e-mail and social, have costs so intangible they don’t appear on the balance sheet.

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Source: Today@TargetMarketing.com

Discover how to have a successful product launch within the next 2 weeks!

2 Week Product LaunchEvery so often a new product comes along that literally shakes the Internet marketing world. Well, it is happening again…for “2 Week Product Launch“. This new product by Clarke Hanna has created more of a groundswell than anything. I suppose it all makes sense, since Clarke is often hidden away in the background, pulling the strings on these huge launches.

In any case, I urge you to take a look at what Clarke is doing…the momentum he has built is just plain crazy. He has put together a complete home study course detailing ALL of his best Internet marketing methods presented in 10 step-by-step Videos, a 30-page e-book, daily checklist, mindmap, tools and resources.

It very simply maps out all the steps to take, from product idea to creation, setting up your sales pages, creating autopresponders, to finding JV partners and retargeting.
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