Internet marketers know how important strong landing pages are for business. For many, the landing page is the key ingredient that decides success or failure. Both profits and conversions are likely to suffer when proper attention isn’t paid to creating solid landing pages. Learn 3 tips that are guaranteed to help you build a better landing page below.

The goal of a landing page is to get results from your audience. Now, you can do a number of things to boost the conversion rate of your landing page, but one of the growing trends these days is to use a video on your page, rather than a text copy. In fact, video is quickly rising to offer a better conversion rate than written text. Thanks to widespread usage of high speed or broadband Internet, people are turning to the Internet more and more for video entertainment. Besides that, watching and understanding a video is much easier than reading, which is why it converts better. Your audience is more engaged in watching videos than in reading text. In search of higher landing page conversions, more marketers are beginning to include videos.

You need to use big and noticeable buttons on your landing page so that your prospects don’t miss them. You want to use graphics text that will not turn off your readers, and again that all really depends on the market. Your conversions will definitely increase if you use the right call-to-action statements, and you won’t know what’s best until you test. You want people to opt in to your list with the landing page, so your graphics should also have a call-to-action word or two on them. Look at your site from the perspective of a surfer who just landed on it, how does it seem to you?

Keep your content focused on your audience. Let your visitors know what they can expect to get. If you’re giving away an e-book, make your copy about why your audience benefits from the e-book. They don’t care what you put into the e-book. Make your landing page about your audience and get rid of the “I”. Your whole aim should be to get your prospect feel comfortable about taking action, and that will only happen when you focus on the benefits of the offer, rather than the features. Small things can have a huge impact on the effectiveness of your landing page. The beginning requires a lot of testing to get it right but the results are worth the effort.

How To Forecast E-Mail Response by Bob Bly

Posted February 28th, 2012 by Nelson Tan. Filed under Uncategorized

In the “good old days” of direct mail, a useful metric for helping us forecast whether our DM campaigns would be successes or failures was “doubling day”.

Doubling day was the day on which you would have received half of the responses your mailing was going to produce.

Therefore, by multiplying the number of orders received by doubling day by 2, you could reliably forecast the total number of responses and orders the mailing was going to produce.

In e-mail marketing, we get our responses and orders much faster than with snail mail. So there is no “doubling day” but there is a “doubling hour”.

Doubling hour is the hour by which the orders received, multiplied by 2, is an accurate forecaster of the total number of orders your e-mail marketing message is going to produce.

The graph below represents sales of a $39 e-book on Internet marketing we were promoting to my subscriber list. The graph shows total number of units sold as a function of time.

If you look at the graph, you can see that I sent an e-mail marketing message to my subscriber list on September 8, 2009 at 10am EST. The total number of orders produced by this e-mail was 160 units sold in 11 days.

But half that total

End Disorganization And Procrastination Forever!

Posted February 28th, 2012 by Nelson Tan. Filed under Uncategorized

Unleash Your Greatness System

Let me ask you a question.

How much money has procrastination, disorganization, and indecision stolen from your bank account in the last 3 years?

Are you ready to end these bad habits once and for all and start earning the income you truly deserve?


[DIMESALE] Swipe This, Earn More!

Posted February 27th, 2012 by Nelson Tan. Filed under Uncategorized

Swipe File Chamber

If you’ve been looking for a “secret weapon” that will help you sell more products, here it is.

This new swipe file package contains thousands of words and phrases used by TOP copywriters…

Just copy and paste them into your sales letters, squeeze pages, promo e-mails, blog posts etc.

You’ll never be at a loss for words again, and your sales copy, e-mails and blog posts will look like a million bucks…

And rake in bigger profits than you’ve ever seen before.

Oh, and it’s running as a Wacky Weekend DIMESALE, so head over and get yours now, before the price goes up!

How To Quickly Build Your Online Credibility by Pam Lawhorne

Posted February 27th, 2012 by Nelson Tan. Filed under Uncategorized

Having online credibility is one of the rarest, yet most powerful commodities you can have.

If you have credibility, you’ll be able to get people on email lists, get joint venture partners and get others to buy your products with ease.

But without online credibility, nobody will even give you their credit card!

So how do you go about establishing your online credibility? Well here’s some tips to help you quickly build your online credibility.

Tip #1: Come Up With Your Story

You need to have a compelling “where I came from” story.

Have you ever noticed how just about every product ever invented has a story?

Weight loss products tell the story of someone who was perpetually overweight finally losing the fat.

Real estate gurus talk about how they went from rags to riches.

Stories are compelling so first figure out an attention-catching, respect-inspiring story to base your online identity around.

Tip #2: Show What Results You’ve Personally Gotten

Don’t be afraid to share the results that you’ve personally gotten.

If you’re giving advice about how to make money, share exactly how you are making money.

If you’re giving advice about losing weight, share your exact measurements.

People want to be able to relate to you because they want to be able to feel that you’re one of them like you know what they’re going through and that if you can do it so can they.

Tip #3: Provide Proof Elements On Your Page

You should have several proof elements readily visible on your web page.

For example if you’ve appeared on radio stations put the logos of the radio stations on your page under “as seen on.”

If you have “before and after” photos put those on your page as well.

The idea is to give people bite-sized chunks of credibility that they might not even consciously look at it but just having them there makes a difference.

Tip #4: Always Make A Great First Impression

The first impression is very important. Though you can’t tell your whole story in the first impression, it’s important that you have one or two proof elements here.

Have a before and after picture above the fold or have a killer testimonial prominently displayed on the front page.

Or have your most spectacular achievement showcased upfront.

Tip #5: Get Social Proof

Social proof is one of the most powerful ways of building credibility. Why? Because it doesn’t come from you.

Social proof means that other people, who have no financial gain from endorsing you, like your product enough to go out of their way to help you…and this sends a very strong message.

Social proof includes comments on blog posts, testimonials on other people’s blogs or word of mouth endorsements from friend to friend.

These are a few of the most powerful ways to establish your online credibility.

In the beginning, this process takes quite a bit of thought as you have to plan out your story and discover your proof elements.

Once you’ve got it down, however, your proof elements will keep working for you again and again, without you having to do much work.

Internet Marketing: Is It For You? by Bob Bly

Posted February 26th, 2012 by Nelson Tan. Filed under Uncategorized

When you hear about all the folks who are making thousands of dollars a week in passive income selling information products on the Internet…and “working” only a few hours a day…

It’s very tempting to want to chuck what you are doing and jump on the bandwagon.

But before you take the leap, it pays to think about whether Internet marketing is right for you.

On the surface, Internet information marketing sounds like everybody should be doing it.

Of course, if that happened, who would fix your car…or trim your hedges…or prepare your tax returns?

But not everybody is going to go into Internet marketing, of course, as tempting and attractive as it sounds.

Should you? Who else should? Who shouldn’t?

To begin with, what you are selling as an Internet information marketer is useful knowledge on a specialized topic.

Therefore, if you already possess this specialized knowledge, you are in an advantageous position.

According to Gary North, most people in fact do have some specialized knowledge they can turn into a business.

“You possess a lot more knowledge than you think,” says Gary. “In many cases, that knowledge is valuable to those who don’t possess it.”

If it’s not immediately obvious to you what specialized knowledge you possess that other people would pay for, stop and take a personal inventory.

On a sheet of paper, list everything you know. Include your formal education, degrees, job history, skills, hobbies and interests.

One or more of the items on your list most likely can be the basis of a profitable Internet information marketing business.

Are you articulate? If you can express yourself well in writing or orally, that also positions you for success in the Internet information marketing business.

You do not have to be a brilliant orator or a great writer. You just need the ability to express yourself clearly and concisely in a pleasing manner that people enjoy reading.

The next thing that gives you an advantage in the Internet marketing business is a strong desire to make more money than you are now making.

Money is important, because there are a lot of people who write and publish stuff (blogs, articles, poems, books, fiction) with little or no concern about money.

These dilettantes (and I am using the word in its literal meaning, not as a pejorative) post their stuff on the web and give it away for free.

Their reward is sharing and knowing that people are reading or looking at their work

But putting up a web site and posting content to it is easy. Getting people to pay you for it is a bit more of a challenge and requires a lot more work than just giving it away online.

An interest in making money from your intellectual property will give you the impetus and motivation to do the extra work it takes to create and sell information products online

List Building ChallengeHeads up! You can’t afford to miss this. If you want a fast way to build a list the right way, then you need to see this

Charles Kirkland and Keith Dougherty presents the 9-day List Building Challenge in which they are going to walk you step-by-step through everything you need to know for only $7.

If you are ready to handle at least 30,000 subscribers in your autoresponder account, this challenge is for you to win!

Authority Hybrid

Authority Hybrid has just gone ‘live’. This brand new system has been thoroughly tested by beta-students and the results speak for undeniable, take a look for yourself here.

Having checked this thing out myself, it’s pretty easy to see why the test students have done so well…

Last month alone (January), Aidan used the Authority Hybrid system to pull in $23,612…

It wasn’t a fluke.

It’s quite normal for him…he says $10,000 would be a bad month.

The good news is that for the first time, a small group of students are now able to get their hands on Aidan’s extensive step-by-step formula.

His training reveals absolutely everything in comprehensive detail and he even walks you through the process with an example website.

That’s not all though…

For $3.97/hour, he’s also offering personalized expert support.

I think he’s crazy.

But decide for yourself…the value is huge and Authority Hybrid is UNLIKE anything I’ve ever seen before.

Here’s the best part of all:

– You don’t need any prior IM experience.
– You don’t need a mailing list.
– You don’t need any special design abilities.
– You don’t need any fancy keyword tools.
– You don’t even need to invest that much time!

In fact, anyone can do this.

Aidan truly has made this easy.

Check it out for yourself while you still can.

A “Social Media For Business” Primer

Posted February 25th, 2012 by Nelson Tan. Filed under Social Media

The Social Web: A Boon For Your Business


There is an important web metric that you should be tracking in your Internet marketing business, but probably aren’t.

It is the “evaporation rate”.

The evaporation rate measures how many names you lose from your online subscriber list

Law of Attraction is your enemy…

Posted February 24th, 2012 by Nelson Tan. Filed under Uncategorized

RevelriLaw Of Attraction is your enemy…

…or your friend.

Depends upon how you look at it.

If you are one of those who feel Law of Attraction does not seem to work for you, you might feel it is your biggest foe, giving you all unwanted experiences!

But if you know the rules of the game and know how to manifest your dreams, LOA is truly your best ally!

You see, whether we believe in it or not, LOA always works for everyone, with perfect precision. Every single time.

But why does it not seem to work for most people?

That’s because they miss out on the MOST important ingredient. Just sprinkle this in the recipe, and you will have magic!

And that special ingredient is this: You need to start being happy and joyous. And start feeling good, as much as you possibly can, in all spheres of your life.

And today, we have something very special to help you do that.

It is a *revolutionary* social site designed to make you feel HAPPY! And it is absolutely FREE! I have never seen something like this ever.

One of the BETA testers of this site even said this site was equivalent to the FACEBOOK of Self-improvement!

This is a community of thousands of like-minded positive people. Get in today! It’s FREE!

How To “Crush It” With Residual Affiliate Income! by Bryan Winters

Posted February 23rd, 2012 by Nelson Tan. Filed under Uncategorized

There are many mistakes inexperienced affiliates can make, but the result is likely to be the same for all of them: little traffic volume and little sales conversion. The good news is since we know these are the 2 results we must work on to improve, we can then think backwards and identify the few major aspects of our online business where we can rectify.

Here are the 3 biggest mistakes that affiliates make:

Mistake #1: Sending untargeted traffic. (oops!)

If you

David Ogilvy’s Dirty Little Secret by Bob Bly

Posted February 22nd, 2012 by Nelson Tan. Filed under Uncategorized

A “swipe” file is a collection of promotions you have collected from other marketers.

“A good swipe file is better than a college education,” says my old direct marketing professor, master copywriter Milt Piece.

The swipe file provides inspiration and ideas from successful marketing campaigns you may be able to use in your promotion.

By doing so, it can help overcome writer’s block. With ideas from a swipe file, you can write copy better and faster.

Lots of copywriters today keep swipe files of promotions in their industry, particularly health and financial writers.

Milt, however, preferred to get his inspiration and ideas from promotions for products different than the one he was writing about.

When a client who is selling insurance asked Milt to create a direct mail package, he would avoid looking in his insurance swipe file. Instead, he looked in his swipe files for totally unrelated products. Why? The reason is simple. “If you create an insurance package that looks like every other insurance package, you’re just being a copycat,” said Milt. “However, if you check through other types of packages, you’re more likely to come up with an original approach to the insurance package.”

A good example is a recent print ad I saw for the Stauer Titanium watch.

The ad shows a large photo of the watch.

The headline above it reads: “We Apologize that It Loses 1 Second Every 20 Million Years.”

The style and approach seem, to me anyway, to be inspired by the classic David Ogilvy Rolls Royce ad.

The headline for Ogilvy’s ad for Rolls Royce was: “At 60 miles an hour the loudest noise in this new Rolls-Royce comes from the electric clock.”

If Stauer’s ad was for a car, it would seem derivative of the Ogilvy ad

How do professional copywriters make their trade look so easy?

Posted February 21st, 2012 by Nelson Tan. Filed under Uncategorized

Professional copywriters can often make it seem easy to write good copy. It’s easy to read good copywriting and think that it’s something you could easily do yourself if you only put your mind to it. Then, when you decided to sit down and write your own sales page you found that it was a lot harder than you thought it would be. Anybody can learn the basics of copywriting. As an Internet marketer, you really need to have some knowledge of basic copywriting skills. Copywriting is essential for almost all aspects of online marketing, so you need this ability if you want to make sales!

Most of the time copy should be less than obvious. We’ve all seen examples of horrible copy that violates that principle. This kind of copy falls on its face. Your sales copy needs to do its job while making people thank you for selling them something. You have to consider that your income and livelihood depend on your sales copy, so it has to be written well enough to do that.

Copywriters like to use stories in a sales letters because they’re a subtle but powerful part of bring the reader into the message. You never want to shout or advertise that it’s a sales message, even though most people know it is. Those are a huge turn off!

Depending on the circumstances, you can use humor but not in excess. Having some humor and fun has worked in some letters. One thing you can use humor for is to break the ice a little and that will help people to let down their guard. Also, just getting a chuckle from readers will sometimes be enough to make them relax enough to stay on your page. But you know, there’s always a fine line between just right and overdoing it. Always avoid coming across like you’re trying real, real hard to be a quick wit.

You can break some rules, but you need to know exactly what you’re doing. If you learn copywriting, you’ll see that a lot of grammar rules are blatantly ignored but not spelling rules. The best course of action is to always get the facts, and it won’t hurt you to educate yourself a little bit on this matter. Just remember: there is a fine line between breaking a few rules and sounding like a total amateur. Don’t underestimate how difficult copywriting is. It’s the mark of a professional copywriter that he makes it appear effortless. As hard as it can be, copywriting is something you have to be able to do if you are an Internet marketer. By becoming even a moderately good copywriter, you can greatly improve your business. Copywriting is what sells your products. You really cannot expect to sell your products if you don’t know how to persuade people to buy them.

Most important web training program with 98% off!

Posted February 21st, 2012 by Nelson Tan. Filed under Uncategorized

For probably the first time ever I am almost lost for words…

You have to check out this page.

Simon Hodgkinson & Jeremy Gislason are trusted industry veterans with a track history of making millions of dollars online (they’ve been doing it for TEN YEARS now).

Finally they are revealing ALL and I guarantee your jaw will hit the floor when you see what they’ve done.

If you want to take your business to the next level then I urge you to look at this right now (and before they change their minds).

At over 20 hours of training contained in 13 modules, 73 videos, MP3s, private notes and a resource rolodex PLUS a 3rd-party bonus that is already paid for, it’s probably the best deal you will EVER see online!

Make $50-$100 A Day Easily From

Posted February 20th, 2012 by Nelson Tan. Filed under Other Stuff

Fiverr Dollars

I just came across this awesome blueprint to earning $50-$100 per day on

It might be hard to believe you can make that much at only $5 a pop, but it’s true…

And this report and video series shows you how to do it, step-by-step.

Oh, I almost forgot to tell you…

It’s running as a Wacky Weekend DIMESALE, so get your copy now and set up your own profitable Fiverr gig later today!

How To Resurrect Declining RSS Subscribers

Posted February 20th, 2012 by Nelson Tan. Filed under Blogging And RSS

Getting traffic to your blog and turning your visitors into loyal readers requires a lot more than just writing new blog posts. If you want visitors returning to your site, then of course it’s important to make the site sticky, etc. As you know, your readers are prospective customers, so it only makes good business sense to offer them the best experience possible. What follows are several excellent methods that will compel visitors to stay longer and perhaps become RSS subscribers.

The first thing you should keep in mind when you want to keep subscribers is that your content should always be new. You never want to take content from other sites because that will tell people that you’re not really serious. Your aim here is to make your subscribers stick to your feed by providing them with content that they won’t find elsewhere. It’s almost like selling them a product where your customers won’t like you if your product is a rip-off. The easiest way to provide fresh content is to write your content with your own personality so that it’s unlike anything your readers have read. Plenty of bloggers have seen lots of success and it’s all because they are always providing information that’s valuable and rare and their readers appreciate that.

The more serious you take your subscribers the more serious they will take you. Remember that RSS subscribers are easier caught then held onto, so always work at keeping your subscribers happy. Secondly, if you want your subscribers to stay then you will have to give them a reason to, without distracting them in any way. I’m talking about including too many hyperlinks in your posts because people tend get diverted into another direction when this happens. You want their whole focus on whatever content you provide, so that it benefits them the most. That’s why you don’t want to leave too many ways for them to escape. Your posts are supposed to be valuable in themselves where the subscribers learn something new without leaving. Your readers are going to be grateful that they can have everything they want right on one page instead of having to go search for additional information that you didn’t provide. Then, when people are done reading your post, post your link where it won’t be a distraction, so they know where to go. The bottom line is that your page should be where your subscribers will come when they want every bit of information regarding whatever issue they’re having.

Lastly, your posts should always keep to your topic and should never stray. If your readers have subscribed to your RSS feed then they expect to see the same kind of content from you. Feel free to experiment with new ways of writing your blog, but don’t ever change what you’re writing about as a whole. If you can keep your blog focused, more people will see it as valuable and they’ll want to keep your RSS feed. The higher quality you make every aspect of your site, then the better chance you have with building RSS subscribers. You need to focus on giving your readers top notch information so that they don’t have any reason to unsubscribe. It may take some time to completely see your overall picture but once you do then you’ll do well. If you take the time to put good effort into this plan, then you’ll be able to produce more RSS subscribers plus be able to keep them.

The SEO Conspiracy

This probably puts other SEO courses to shame…

Because Patric Chan’s websites are ranking on 1st page not for long-tail keywords, but very generic key phrases.

Now you’re going to discover the exact strategies to rank YOUR websites on page #1 of Google.

* The SEO Conspiracy *

Being a writer, I have always thought that article marketing is the more valuable search engine optimization (SEO) tool over pay-per-click because article marketing offers a more permanent and lasting effect. Both are operating in completely different ways, with PPC promoting the products and services by way of getting the search engines to exhibit specific keywords and paying when the ads are clicked and article marketing utilizing the power of writing short articles to promote the website, there’s no escaping the fact that these online marketing methods can be very effective in bringing excellent outcomes in terms of getting the website out there within the potential customer’s clicking distance.


If you’re like most marketers, you’d spent ages and incurring expensive costs to design and create your sites.

Here’s what’s happening (correct me if I’m wrong):

1. You either try to design and create sites yourself (typically results in poor quality, since you’re not a designer or programmer to begin with).

2. Or you outsource them to a designer and/or programmer (usually costs you quite a bit of money).

Both #1 and #2 takes quite some time to finish. You might say that #2 is fast since you outsource the work to professionals who know what they’re doing. Problem is, you are not their only customer; they have a dozen other customers to serve, plus the back and forth communication between you and them means it’s going to take some time for your site to be completed to your liking.

So what’s a marketer to do?

There is a faster and cheaper solution…

One that can create protected, multi-level membership site (can drip-feed content), product launch pages, one-time-offer pages, sales pages, squeeze pages, legal pages, thank you pages, and more in mere minutes…

Profits Theme

Discover how you can create these full-blown profit sites in mere minutes, and save you a lot of money in the process -> Profits Theme