Domain Topper

How would you like to easily earn up to 6-figures a year as a professional domainer?

Professional domainers know exactly how to exploit the ever-growing demand for profitable domains allowing them to be rewarded massively from a tiny one-time $10 investment that quickly turns into a $100, $1,000, even $10,000 profit! The sky is the limit!

And you’re about to find out exactly how it’s done, so you can join the ranks of successful domain flippers and begin to build your online fortunes! You don’t want to miss out!

So the question is: Would you like to join in and be a successful domain flipper?

You are in luck because finally there is a comprehensive guide that will reveal this entire and valuable inside information, just straight to the point and very actionable!

This guide will make it so easy to be successful in buying and selling domain names for a very good profit. It will take you to the implementation of being successful in a short time!

You will quickly see and discover:

– The fastest way to making money with cheap domains in 3 hours or less just by maximizing the “perceived value” of your domain inventory!

– The easiest way to set up an automated domain flipping system that will drive in repeat sales, effortlessly! (even without a website or domain of your own!)

– The fast track action plan to getting in on the action immediately, so you can start making money today!

– Exactly how professional domain flippers siphon out maximum profits from every domain sold (even brand new registrations)!

– Much More Valuable Information inside!

This brand new, easy to follow & very actionable guide has just been released to the public. For a limited time the price is set to less than 10 bucks and truly worth every nickel!

With no experience required, hardly any start-up costs involved and no technical knowledge needed, you can start making money as quickly as TODAY!

So, here is where you need to take action; take the next step and secure your copy of Domain Topper before it’s gone.

 
 
 

iPageSeveral subscribers had asked me what web hosting service I use, with one noting that my blog actually loads fast. I’ve been using iPage for more than 2 years now and it is quite likely I’ll not be looking for the next one (after having moved from 2 previous hosting services over the years).

One really good thing about iPage is it has no limits on CPU usage. Here’s a screenshot of my interaction with a sales representative which I captured before I decided to purchase:

However, it does check on a case-by-case basis and will notify you if it does not like what it has detected e.g. heavy video streaming, large file downloads etc.

iPage also proposes an “anytime money-back guarantee” and it is very easy for its thousands of customers to take it to task for what they publish on its website. So far there shouldn’t be any problem with that. You can claim a full or pro-rated refund when you cancel your account anytime during the subscription period.

In other words, you have no risk at all when subscribing to iPage. Anytime when you find something you dislike with their service, you can simply cancel off your hosting account and ask for a refund.

There’s a special introductory offer going on right now for $1.89/mth. Don’t miss this one!

(As always, I get a commission for the sale generated should you take up this iPage offer through my affiliate link.)

Is Expired Domain Registration Still Profitable? After the dot com crash expired domain names have been a source of potential income. It is important to inexpensively obtain the automated tools required to track the thousands of domain name registration and abandoned websites that are removed from the domain registry and become available for purchase. Expired domain registration and the expired domain name traffic associated with them have been only available to those who had an automated system and tools.

Now, automated tools and resources are available for identifying, appraising and even buying these domain names on autopilot. If you have ever register domain names than you know how great of a investment it is. Expired domain names are those that had previously been registered to another owner. These web name are available to the open market because of non-payment of the domain name renewal fees. Such domain names are returned to the open market about forty-five days after the expiration date.

Many domain names even point to fully functioning websites while many are registered for speculation. These names are registered by people in the hope of obtaining a profit on the resale of the domain name. Numerous other domain names are registered for website development, but do not appear online. In a number of these cases, the domain name owners do not follow through with respect to the website development and allow the domain registration to expire. However, there are a number of expired domain names with fully functioning websites, receiving daily traffic from the search engines, links and banner ads. The expired domain names that get this daily traffic can earn revenues if these are redirected to another website or marketed with affiliate programs.

Earning Profit from Expired Domain Names & Expired Domain Name Traffic:

1. Buying for speculation – There is now a large and highly profitable market for reselling domain registration at present, and speculators are looking out for developing technologies and trends. Evolution is constantly taking place in technology and trends. There are markets, being watched closely right now, that are expected to grow exponentially within a short span of time. It should be a good idea to locate and register expiring domain registration that are related to new trends, technology and markets in order to earn substantial profits.

2. Buying expiring domain names and redirecting the targeted traffic – Targeted keyword domain names can help to get traffic from those simply typing in keyword rich domain names into the address bar and hitting the enter key.

3. Buying expired domain name registration and putting up generic websites – Using tools like auto responders could put generic websites online with keyword rich domain names that should appear in the search engine rankings.

Grab expert information in the topic of traffic to website – your individual knowledge pack.

Web Hosting

Posted April 16th, 2009 by Nelson Tan. Filed under Domains And Hosting

In the early days of the Internet, having a website was an expensive proposition with some companies choosing to stay offline due to the cost. Some companies were having their own domain name which cost them a couple of hundred dollars but this domain was not available online. As days passed demand for Internet has gone up and lot of affordable web hosting services have come into being. This has made the Internet available at an affordable cost and the Internet has come within financial reach of nearly everyone.

With the improvement in technology and economy of scale due to increase in demand, the prices for servers have dropped considerably and hence web hosting has become affordable which in turn lead the charge of Internet businesses. The Internet has improved the communication between various businesses and customers; further the capability to do online financial transactions through Internet has improved the prospects for online business. Nowadays families have their own websites since the cost of having a website has become reasonable.

Even now a lot of web hosting companies provide free hosting packages.

Free forum hosting, when added to affordable web hosting allows business and personal visitors to a site to communicate with each other and can help drive interest in the site among a wide range of users.

Keeping Business Active Helps Sustain Future

Most businesses will go through cycles during which their income levels are not consistent. Using the services of an affordable web hosting company will help the business to plan their budget and also reduce the total expenditure. After signing of the agreement for a plus web hosting there won’t be any escalation in rent and utilities for the online business whereas this is not the case with traditional brick and mortar business.

By using an affordable web hosting company the website availability for visitors improves dramatically as compared to using cheaper or free web hosting services. There are also no outside advertisements included in the agreement for affordable web hosting, allowing the site owner to have complete control over the content of the site.

Designing the site and keeping it updated is often a concern for many online business owners, since many do not have the knowledge to perform these tasks. Many online business owners are worried about these two activities since they are not knowledgeable on these aspects. Many of the affordable web hosting companies helps the subscribers in design and updating of website by offering them discounted rates. This is a bit costlier but is worth the extra expenditure since it keeps their website looking clean, neat and organized.

The Benefits Of Having Your Own Website

Posted November 21st, 2008 by Nelson Tan. Filed under Domains And Hosting

Benefits of owning a website are:

1. Exclusive Recognition: Without a website, most businesses have to use e-mails and web addresses provided by the ISP or host. For instance, a web address would be http://www.urISP.com/name/ and e-mail would be name@ISP.com. Instead people who have a website signify they have their very own real estate on the Internet.

2. Increases Credibility: Owning a website makes any individual or business look more professional. This is responsible for making a better first impression.

3. Self-marketing: As your company grows, you naturally think it unnecessary to represent others, and the ranking achieved over time is not important. However if you have your own website, all that the webmaster is required to do is change the content on the site, remove the affiliate link and add a new one. This way you still retain a presence on the Internet.

4. Multiple Product Promotion: When you own your website and use an affordable web hosting service like Lunarpages, you have a better opportunity to endorse numerous products from a single website. In this way, while using sites like Ryze, MySpace, DirectMatches etc. for marketing, without adding affiliate links you can guide people to your site.

5. Demonstrate Platform: Business can have world customers, so having a website can let you showcase all the work you have done to future customers. The clients can be located anywhere in the world and yet be able to see your work anytime. What you need to do is direct them to your site.

6. Quicker Communication: If you run a company, having your own website enables you to communicate with your staff, customers, associates etc. on a 24/7 basis and with more immediacy in response.

7. Global Audience: We all know how huge the Internet is, with the right content and good search engine optimization you can earn a higher website rank and get an increased number of customers from the world over.

8. Location: Owning your own website puts your business on the global map. This way your business is omnipresent and mobile, since it has worldwide access.

Reseller Website Hosting

Posted November 18th, 2008 by Nelson Tan. Filed under Domains And Hosting

The quickest growing part on the Internet now is the web hosting market. Using Website Source Turnkey Reseller hosting plans has made it possible to build flourishing online businesses and excellent search engine marketing. Using a private label, you can resell your web hosting space and make money as well. Doing this can compliment your main business and is an ideal venture for home based entrepreneurs. The whole of idea of reseller web hosting is to sell different kind of web hosting solution.

But small hosting companies purchase a small reseller hosting plan or a dedicated server and set up an establishment that sells hosting solutions to individual customers. This is done by bigger hosting companies too, but on a larger scale for higher profits. Some of the firms that accept this idea are BlueHost, HostGator, etc.

For the purpose to begin a Reseller web hosting business, this is a one-by-one step of how to begin this business. At the beginning, you have to choose the platform that you want to use. There are plenty of open source software programs compatible for Linux as compared to those available for Windows. This is the reason that Linux falls cheaper. The next step is to select the control panel. The control panels can used can be anywhere from basic to fully loaded. For web hosting resellers, a control panel is available to set up the other web hosting accounts. The third step is to select a good web host; the success of the business depends on the quality of the web host provider. So when looking for a web host, most customers consider support, uptime, communication and price.

The another step in beginning a Reseller Hosting business is to setup the package and cost of web hosting. The ratio of the bandwidth and disk space that can be offered by you depends on the ratio of bandwidth and disk space you have. Yahoo hosting provides best web hosting server for reseller. Think about every possibility and if required you can change to a better plan and provide the web hosting packages on this support. This should then be followed by setting up a business website, which helps in promoting your plans and is a necessity if you are a part of the web hosting industry. Other things that should be taken care of once you are settled is to make the website e-commerce equipped, with the help desk, billing and e-mail responders, including welcome mail and an excellent marketing strategy.

You’ve maybe heard that there are such things as “expired domains” but you’re not sure how buying an expired domain can help you. So what is an expired domain?

Put simply, an expired domain is a domain that hasn’t been renewed.

There could be a number of different reasons for this—maybe the owner forgot to renew the domain, there’s a possibility the domain registrar didn’t remind the owner (or used an out of date e-mail address to tell them), it’s quite likely the domain seemed like “a good idea at the time” but the owner never actually put any content on the site and just let it sit in cyberspace. There are lots of different reasons why a domain name has expired.

So how can you make money from expired domains?

Firstly, it’s generally considered that the older a domain name is, the more “important” it is. By definition, a domain name that has expired is at least a year old, which means that it is automatically older than purchasing a brand new domain.

Next, if the domain was used, there may be existing links to the site. It is likely to be indexed in the search engines as well.

The icing on the cake is if it actually has a Google PageRank.

Yes, you read that right. Some expired domains have a PageRank and traffic.

Trouble is, you won’t be the only person on the planet who is hunting for expired domains. The very best expired domains are purchased the very second that they are put on the market.

Which means that if you are thinking about buying one or more expired domains either for your own use or to “fix up” and sell on to others, you’ll need to work fast.

The easiest way to do this is to use a service that will allow you to search for domains that are soon to expire. This will give you an advantage and allows you to snap up the domains you want as soon as they’re released back into the pool of available domains.

Check out this excellent affordable service to hunt down expired domains here.

A Introduction for Managed Web Hosting

Posted October 16th, 2008 by Nelson Tan. Filed under Domains And Hosting

Managed web hosting is a fresh trend in the affordable web hosting industry, and is to some extent different from dedicated web hosting. Although dedicated hosting has been there for long time now, it has its part of weakness that are defeat in managed hosting. There are a some technicalities that are not easy to run in dedicated hosting and the requirement for additional services by hosting has become more and more. These another services are there in managed hosting, and the hosting services provided are monitored load balancing, managing and reporting, monitoring security, managed databases and storage. Companies that own a dedicated web server and looking to contract out their IT-hosting requirements or businesses should consider opting for managed web hosting.

The concept is so innovative those web host companies such as Hostgator that provided dedicated and shared hosting solutions are now providing managed services. Web hosting directories and search engines are best places to find managed hosting provider. By running a easy search you will obtain a lot of service providers. Contacting web hosts that provide dedicated web hosting and asking them if they can supply managed hosting is other method to get a solution.

Hosting per item and pre-configured plans are the two offers that managed hosting companies allow their customers to choose from. When opting for a hosting per item plan, the services you require can be selected while a pre-configured plan as the name suggests has the services offered with the dedicated server and at a monthly charge.

There are many advantages for a company that select managed web hosting solutions. The first thing is that the firm has a tax-advantageous accounting because the money expense are endured by the service provider. The web site has a most uptime because the hosting company diligently exam the web servers and supply a lot of technical support that make sure an online guarantee. This is very important for online business and Internet Marketing. The websites functionality and expansion options are tremendous since using a managed server improves flexibility.

Many companies and individuals use the internet as a community of like-minded individuals to share thoughts and ideas and there are many different free forum hosting sites that provide this capability. While some businesses may require a bit more versatility with their forums, the availability of free forum hosting makes this unique method of communication available to nearly everyone. Web’s best info about web hosting is here.

Many of the free forum hosting sites allow users to determine the style and layout of their individual sites as well as link to them from their business or personal websites. For example, families can use the free forum hosting in conjunction with their personal web hosting site to allow all members of the family to post information about family events. Birthday party pictures and other life-changing events can be shared with everyone, regardless of where they live as all they need is access to the internet to view the information.

Information sharing is also available with many of the free forum hosting sites, allowing consumers to share their delight as well as dismay with how certain companies conduct business. Owners of these forums should retain the right to view and delete certain items on their free forum hosting sites to prevent them from being used for illegal or immoral purposes. While some laws may indicate that information posted on forums are not the responsibility of the site owner, keeping it clean and relevant to the site can help boost business acceptance.

Forums Makes Customer Contact Easier

Numerous businesses allow customers to access their forums and free forum hosting gives all companies, regardless of their size, the opportunity to offer this idea and information sharing without a lot of effort. Experienced users may opt for a more complicated site, but most of the free forum hosting companies help even the novice forum host get their site up and running quickly.

Typically, to begin using free forum hosting registration will be required with only the bare information requested to help keep tabs on the people establishing a forum. Sharing of ideas can also be used by companies when they have people spread across the country or around the globe and a moderator can help pull all the information together.

In today’s business climate, the need to control costs is a concern to every business owner and a free forum hosting site can help do just that. Businesses can offer this service on their website and glean the input from their visitors to help them better meet the needs of the consumer.

Different Options Available For Web Hosting

Posted September 18th, 2008 by Nelson Tan. Filed under Domains And Hosting

You will need to look into a web hosting account, whether you are setting up a personal site with which the family can share photographs and information or looking to get your business on the Internet. When you finally make the decision to put your business or personal life online, you will find many different options for web hosting and the service you choose will largely depend on the type of Internet home you plan to build.

Some companies offer free web hosting that allows you a certain amount of bandwidth every month and for many personal sites, this will be sufficient, but businesses may not have enough access to their sites with the typically limited amount of bandwidth offered at no charge. Commonly, many companies offer free services at around 50MB of bandwidth per month. If families are going to post a lot of photographs on their site, these free web hosting offers may not be enough to handle the load.

The amount of bandwidth is not only for the content of the site, it also includes the information sent to and from the site be you and any visitors to the site, which is very important to understand when looking into web hosting. An average picture can eat up as much as 2MB by itself, leaving the available space on your web hosting account likely insufficient for your purposes.

Available Scripts Another Important Consideration

When choosing web hosting, the type of information included on your site must also be considered, as some services do not offer the use of all scripts available for Internet use. For example, if you plan to upload music onto your site, such as a family singalong, if the service is unable to offer streaming audio on the web hosting service, it may not be the best service you could choose.

Prices for web hosting can also vary tremendously, typically based on the bandwidth available, the amount of storage space you will have on the web hosting company’s servers, the number of e-mail accounts included and many other factors. The company’s reputation for being available is the one thing that should be on top of the list.

Some of the free or least expensive web hosting services have excellent reputations for being up and running. In most instances, a 99% uptime is considered the standard, meaning your website will likely show an error or be unavailable only 1% of the time.

Whether you are looking to start a business or personal site, you will want to look into a web hosting account. Make sure you pick the right hosting plan for your wants. Visit http://www.webhosting.jsgenterprises.com for more web hosting articles.

Lunarpages Easter Special

Posted March 14th, 2008 by Nelson Tan. Filed under Domains And Hosting

In recent weeks, the web hosting service I’m using came up with a permanent offer I haven’t seen or heard elsewhere: unlimited add-on domains! This is really unprecedented because previously Lunarpages can afford each user account at most 20 different domain names. I’m not sure how domain names tax server resources, but this time you can really host as many sites as you want in one account.

Not only that, Lunarpages have an Easter special where you pay $5.95/mth on a 2-year plan (minimum). That’s $1 less every month. Enter savings code: easter

If you just happened to be thinking about moving host, you’re in luck my friend. I’ve been with Lunarpages for 8, 9 mths now and I have nothing but compliments.

Review of Domain Graduate

Posted February 17th, 2008 by Nelson Tan. Filed under Domains And Hosting

Domain Graduate is a very interesting e-book that discusses not only the buying and selling of domains, but takes it to a new level with monetization methods for the domains that you already own. Sean Stafford teaches you how to get good value when you buy your domains and explains tricks that work while also pointing out common mistakes. However, the real gem of this e-book is how he clarifies the road to wealth and the possibilities of making your money (and parked domains) work for you.

Domain Graduate opens with an outline on the situation in the current domain market and what potential opportunities are still available for new entrants to the market. This is no mere introduction as a formality because Sean knows why some entrants feel they are being cornered or pushed aside by bigger players. The truth is he has a domaining road map for the masses.

Perhaps the main theme of the e-book is how to evaluate a domain’s intrinsic value. It all boils down to proving this value so you can resell the domain for a profit, isn’t it? Sean  highlights and explains key factors that affect a domain’s value like the type of existing traffic it receives, its keywords, history etc., and also the pros and cons of engaging parking companies and various possible options on how to increase the value of your domain portfolio, including whether you should develop domains into some forms of content site at the expense of time.

I think Sean has written with a unique take from his own perspective and experience as well and Domain Graduate does succinctly address the concerns of new domain owners and point them in the right direction in its 85 pages.

Apart from the ongoing Web 2.0 wave, there are very few and ‘new’ marketing methods which are mind-blowing enough to cause a paradigm shift and completely change the way you do business online.

Affiliate marketing? Checked.
Article marketing? Checked.
PPC? Checked.
Viral marketing? Checked.
Link exchange? Checked.


Of course, bridging the gap between what you know and what you do is another separate matter…

But perhaps you may not understand or even heard of making money out of domain names and its inner workings. Why? Because it is entirely different from marketing. In fact, it may hardly have anything to do with marketing at all. We are so used to selling and creating value to make money.

On the other hand, domain name trading/investing is an established industry whereby you create portfolios of expired domain names and “squat in the jungle” for the right time to let them off for a premium price. I have long suspected that people who deal in property investment and stock market would be very adapt at domain name trading because the mindset is already well honed for crucial timing…well, some similarities are there, like getting hold of names the moment they expire on that very day. Very ‘commodity’ stuff.

This industry won’t be easy to play for 1 key reason: Squatters may hold on to domain names that depreciate in value some years down the road only to finally realize they are absolutely useless. They just don’t know how to evaluate the present and projected monetary value of those names and quickly find a targeted buying audience via an established channel to let them go for a timely profit.

If you also think most simple and easy-to-remember domain names are already taken up, I beg to differ; I really think we are still in a “wild West” era when it comes to domain name trading. Most netrepreneurs would have given up if they think they have to publish some amount of content for every domain name before they can sell them off.

But the money is based on the value of the DOMAIN NAME itself, not the content or anywhere else.

Consider this: when we all have 24 hours, what makes an expert ‘domainer’ different from everyone else?

Answer: 300,000 domains

Don’t understand what I’m driving at? Read this press release.

Kevin Ham owns around 300,000 domains, and receives around $70 million per annum in revenue from them. His empire is reputed to be worth close to $300 million. All this from owning domain names!

If you work your calculations backwards, all these big numbers will look manageable:

$70 million is about $5.8 million per month. Divide that by 300,000 domains and it turns out each domain is generating around $19/month in revenue.

Or just $0.63c/day. So $0.63c/day (per domain) is all it takes to get there.

Do you think you can generate $0.63c/day? I certainly think it is achievable.

Domains Into Dollars

Phil Craig’s Domains Into Dollars is where you start learning. It consists of a solid 194-page e-book and a video series:

Lesson #1 – Introduction To The Domaining Industry
Lesson #2 – What Types Of Domains Are Available
Lesson #3 – Show Me The Money (Domaining Revenue Models)
Lesson #4 – Getting Started (An Easy And Free Way To Find Domains)
Lesson #5 – Quick Domain Flipping On eBay
Lesson #6 – Domain Name Valuation
Lesson #7 – Selling Your Domain Names

To give you an idea of some of the techniques involved:

1) Domain flipping: If you find a domain name that is getting popular, you buy it cheaply, turn around and sell it for a higher price. In the videos, you’ll be shown in minute detail how a $6.99 purchase became $515 in less than 7 days! These sort of results are happening time and time again.

2) Paid advertising: Say for example http://www.satan.com. There are many ‘inactive’ domains that look like this and you may have thought they are held by some web-hosting companies. But since satan.com is held by an individual (Kevin Ham), he as the owner earns from clicks within the site. The inside story of this kind of paid advertising will be revealed! To give you a clue, a friend told me these ads are provided by Google, Yahoo or other networks but they are metaphorically considered as a “private label” version and are served exclusively to people who can drive an astronomically large number of impressions to their sites.

3) Free traffic: It turns out that a lot of people type the name of a service they are interested in directly into the address bar of a browser, instead of using the search engine, so if you can find a name that people would use, you will get free traffic. Example: If they want a limousine in Dallas, they might directly type in dallaslimousine.com into the search engine to find it. If they do, it means free traffic to you. You will discover how to pinpoint a good domain name based on this market mechanism.

4) Domain mining: Phil gives you a resource to find just-deleted domain names. Approximately 40,000 .com names are deleted and put back into the pool each day, so this is great opportunity for a quick pickup. Use this service to find some really nice sounding domains, including a few 4 and 5-letter domain names when there’s luck.

Phil also gives you all the legal forms you need when selling domains to cover yourself, and you will also learn a range of monetization methods using specialist services which take a share of the revenue with you. This means you can be earning money in the first day you test your newly acquired domain! If not, then there’s the classic way of outright-selling your domain, and Phil goes into detail about that, showing you the best ways to attract buyers, the best websites to list your domains on, pitfalls to watch out for, and more.

Domain name investing is a great model if you’re very serious about passive income, and at this moment I still believe there is a huge opportunity there for people getting in at ground level.

There is a promotion on Phil’s website offering $10 off. Make sure you click the coupon box at the top of the screen to get your coupon while it lasts.

Many Internet Marketers use link exchange programs.

They spend boatloads of money trying to increase their websites’ link popularity.

It’s much easier to buy valuable dropping domains which already have great link popularity.

For example, did you notice that last year Microsoft forgot to renew their domain http://www.outlookexpress.com?

Since it had expired, anybody could grab it. After all, whoever owns this site is guaranteed more than 1500 visitors from Yahoo search alone every single month.

Its ranked #1 in Yahoo and the backlinks are priceless.

But you didn’t know about that and you missed your chance to own http://outlookexpress.com.

Warning: It’s not uncommon to miss renewal notices. If you have more than a few domains, this probably has already happened to you. If it hasn’t, it probably will.

Credit cards expire. Sometimes the auto-renew is unintentionally set to ‘off’. This is an easy way to lose a valuable old domain.

If this happens to you, you can bet it happens to everybody! And someone else’s loss can become your gain with Register Compass.

When a domain unintentionally expires that’s your chance!

Quickly and easily comb through a pool of more than 30,000 expiring domains daily.

Register Compass offers you the ability to search for domains with:

– Backlinks listed in Google
– Backlinks listed in Yahoo
– Backlinks listed in MSN
– Backlinks listed in Alexa
– DMOZ listings
– Yahoo Directory listings
– The number of pages indexed in Google
– The number of pages indexed in Yahoo
– The number of pages indexed in MSN
– Alexa ranking
– Google page rank
– Character length filter
– Presorted alphabetization
– Domain age
– Wayback machine listing

and much more…

It’s time to get started now! Get a jump on your competition by grabbing valuable, high PR sites before they do.

Domain Names: Writing From Experience

Posted April 21st, 2006 by Nelson Tan. Filed under Domains And Hosting

Strategically speaking, a URL must be easily remembered both for its hook and length.

People remember sony.com, but nobody remembers nsyo.com if the 4 letters stand for a company’s initials.

However, people seem to remember ilovetheiraqiforeignminister.com (taken off oredi).

If you need a long one, restrict to just 3 most powerful keywords that describe your industry and string them together, dot com.

Domain Name Optimization is most effective for high-demand, low-competition keywords. Don’t put too much faith in DNO in the context of Internet Marketing, self-development, business or other money-making areas where so many people are jumping on right now.

The ideal combination of keywords is one which people remember as your brand name.

Should you use hyphen in a domain name?

The hyphen breaks up a longer domain name to reveal the major keywords that describe your website content or theme. This makes it easier for the visitor to understand and most importantly allows the search engine to detect your keyword for indexing right off the bat.

However, as search engine spiders get smarter and more subtle in what they want to qualify, the hyphen effect is less likely to influence any impact of the URLs on SE visibility. For URL branding purposes, it is also more viable to leave out dashes in between your URL’s name.

Do a test on yourself and on friends to measure up the degree of your URL’s ‘likeability’.

This is a hyperlink: http://internetmasterycenter.com

This is a text link: Internet Mastery Center

Anchor text refers to the keywords inside a hyperlink: http://www.internetmasterycenter.com/free-ebooks.html

In this case, the keywords are internet, mastery, free and ebooks.

Anytime someone do a search with any of the above keywords, internetmasterycenter.com stands a chance to show up on the results.

Text links and anchor text are the two most important criteria for how Google and other top Search Engines rank websites. Anchor text has particular influence on SE visibility of your URL.

I had an interesting experience searching for a site by Paul B. Farrell, a personal finance columnist.

Not noticing that his URL contains his middle name initial, I went straight to http://paulfarrell.com. Huh, Sutton Place: Great American Bar & Grille? That’s a restaurant in New York. I’m sure many surfers entered the restaurant by mistake. I checked the URL again and noticed the ‘b’, so went to http://paulbfarrell.com. Interestingly, B. Farrell’s site at least has an Alexa ranking of 659,168 while Sutton Place doesn’t have a number.

What does that say about the ‘online eminence’ of an obscure URL? No telling effect really.

Another poser: .com or .info?

Google-search for “video blogging”. What’s the No. 1 URL on the first page? videoblogging.info! If you scroll down and take a closer look, 7 out of the 1st 10 URLs on the list does not end in .com. Intriguing isn’t it?

We do feel that there’s only so much you can do with DNO. If you happen to have a lousy domain name in your hands, don’t fret; you just might be able to compensate with SEO. Anyway, Google (and with more major SEs to follow suit) no longer ranks sites based on technicalities, but quality, history and integrity. The better question to ask yourself in the long run is: “2 years from today, will the search engines begin to show respect for my wonderful site?”

Well, 2 years from today, will you still be doing the same business? Will it expand and prosper? Mind you, 80% of all businesses around the world close down in 2 years.

On a side note, according to a survey by Jupiter Research and iProspect, 41% out of 2,369 people change search engines or search terms if they do not find what they are looking for on the first page. At most, they will go through 3 pages before giving up.

Knowing very well that more than 90% of the time, you are not likely to appear on first page overnight, this surely sounds hopeless, so how much more still can we do about SEO? Perhaps not much, but we shouldn’t worry.

Again, we are reminded of Einstein’s quote: “You can’t solve a level of problem at the same level of thinking.”

If you keep checking how much % keyword density is in your article page, you are not operating in Einstein mode.

If you keep checking how many new and returning visitors you have every week, you are not operating in Einstein mode.

If you keep checking how much you have earned in Adsense every single day, you are not operating in Einstein mode.

If you keep checking whether your item is sold in eBay or not, you are not operating in Einstein mode.

If you keep checking your bank balance every now and then, you are not operating in Einstein mode!

While testing and tracking results is important, the routine must be balanced with a vision, plan and action. Victor Hugo said, “An invasion of armies can be resisted, but not an idea whose time has come.”

Substantial progress is a crucial key to daily life advancement. Sometimes it’s good to put thoughts about certain less important things aside and re-focus on what is the real prize of your life.

The hyphen breaks up a longer domain name to reveal the major keywords that describe your website content or theme. This makes it easier for the visitor to understand and most importantly allows the search engine to detect your keyword for indexing right off the bat.

However, as search engine spiders get smarter and know what they want to qualify, the hyphen effect is less likely to influence any impact of the URLs on SE visibility. For URL branding purposes, it is also more viable to leave out dashes in between your URL’s name.


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