A Christmas Poem.

Posted December 30th, 2006 by Nelson Tan. Filed under Other Stuff

Can’t resist a chuckle at the end.

“The Internet Marketer’s Night Before Christmas”

‘Twas the Night Before Christmas and all ‘cross the net
Marketers were searching for the best payout yet.
They tried banners ads and they tried pay-per-click
They tried popup windows in hopes they would stick.

Bombarded with offers, product launches galore
Some sold their domains while others opened a store.
Hard products, digital, it didn’t matter which type,
with something to sell, it wasn’t just hype.

I surveyed the landscape, looking back at the year
When what to my wondering eyes did appear.
Flashbacks of launches, some big and some small,
and some that no one had heard of at all.

There’s Butterfly Marketing, Yes, Mikey Filsaime,
You could say he was top of his game.
And Shearing and Shaffer, our friends ‘cross the ocean,
When they launched a product, ’twas commissions in motion!

With Anik and Yanik it’s just so confusing,
But with product so great, no one was losing.
Happy consumers with options for earning,
Many great products, the tide it was turning.

The time it passed quickly and soon came the fall…
There’s Jenkins and Fallon, Stomping them all
And Schefren with content, churning out free reports,
When time came for selling, people were very good sports.

On Casey, on Wellman, on Chia and Knox
Your launches did surely knock off our socks
On Alex, on Shaffer, and on Michael Cheney,
on Armand Morin, or should we say Michael Lee?

With Video appearing, those who were wiser,
Had grabbed onto Mike Koenig’s cool “Traffic Geyser
And AdSense, yes, AdSense, how could we forget?
These templates for all were my best product yet!

Another e-mail, promotion, JV.
When would it slow down? This was making me crazy!
With bonuses sometimes stealing the show.
Cash, games and scooters could be yours, don’t you know.

Another “best product ever”, Another “death of” report
A flood of e-mails to technical support.
Guru’s popping up like never before,
Some valid, some not, but here’s something more…

The opportunity now has never been stronger,
for those with integrity, don’t wait any longer
To fire up your website, to crank out that e-book
For now is the time when folks will take a look!

The vision came clearer for this new coming year,
quality product will rule, have no fear
For people are searching for hope that they need
We’re proof that any old schmoe can succeed.

All the knockoffs and clones, the market will weed,
Just do your very best, plant your good seed.
Prosperity, there is plenty around.
And niches galore, they are there to be found.

With such a great future for you and for me,
I enjoyed the bright lights of the Christmas tree,
with presents around it, and my family,
the reason I do what I do, can’t you see?

Merry Christmas to all, and a Happy New Year
May your dreams come true, be full of cheer.
And I heard Cody say, as he shouted with glee,
“Don’t buy that product, you do JV with me!”

Contributed by Joel Comm.

Tan Kian AnnI just want to introduce an old pal from the Money Mastery community (what’s that? Tell you next year), Tan Kian Ann, the Blogopreneur.

He is definitely one of the most photogenic and hard-typing blogger around Singapore, and as you can see, that is a recent photo, not some age-old worn-out pic taken from an ancient drawer.

As far as I know, blogging is the thing Kian Ann knows best and does most. His Blogopreneur is testament of just why intensive blogging (while having FUN) can push any blogs up the Alexa rankings and possibly traffic volumes too, no question, even if you are not conscientious about SEO.

His latest post is something I would like you to read, a worthy comparison between how visitors interact with one another in a blog and in a forum. It could be a very good clue as to how to develop and cultivate a community-based site.

Otherwise, I highly recommend you visit Blogopreneur for Kian Ann’s almost-daily musings. Give the chap a beer :)

"Live" SEO Workshop in Singapore!

Posted December 28th, 2006 by Nelson Tan. Filed under Events

To our local friends,

Money Mastery buddy Shi Heng Cheong will commence his 3rd run of the SEO Web Design Workshop on January 19th and 20th at SIM Management House along Namly Ave.

Here’s what you’ll get at the 2-day workshop:

* Hands-on practice to master the secrets of SEO Web Design
* Web hosting – free subdomain
* Free search engine submission
* Internet business resources & ebooks worth $497
* Admittance to Internet Marketing In Action eCommunity
* Bonus: 3 months Online Coaching worth $997!

While these workshops happen from time to time, in between Shi provides SEO consultation for corporations because “that’s where the big money is”.

You are encouraged to bring along your own notebook. Please don’t call Hercules to move your desktop (an instance like that happened in one U.S.-based workshop I heard of. What a legend.)

We are looking forward to form our local community of e-marketers within the best of our capabilities. Get to know fellow attendees and network too.

All the details and enrolment form is in here.

Hope to see you around, because I’ll be there. – Nelson

Here are a few places where you can submit your articles for maximum exposure:

1) Article Banks
2) Article Directories
3) Forums
4) Search Engines
5) Announcement Lists
6) Blog Owners
7) Newsletter Publishers
8) Webmasters
9) MSN Spaces
10) Your Blog
11) MSN Groups
12) Yahoo Groups
13) Google Groups
14) EBay “About Me” Page
15) Adlandpro

You can use these professional services to submit your articles:

1) http://Isnare.com
2) http://Thephantomwriters.com
3) http://Reprintarticles.com
4) http://Opportunityupdate.com
5) http://Submityourarticle.com
6) http://Ezinetrendz.com

With such a list to choose from there should be no complaining about where to publish your articles. And don’t forget to optimize your title, headings, sub-headings, body text and links to add that extra punch.

We have a good list of high-paying keywords and 4 secrets for your consideration to building potentially lucrative sites that will bring in the traffic and clicks.

99 High Paying Keywords: The Secret Is Out!
5 Money-On-Demand Secrets To Creating Great AdSense Sites
How To Use Keyword Lists To Profit From AdSense

Also, the latest news from Google is you can now better target your AdSense ads, and de-emphasize the parts of the web page that are not relevant to the topic! The method is found right here.

Free Interview Transcripts On Market Research.

Posted December 25th, 2006 by Nelson Tan. Filed under Business Research

Glenn Livingston was a psychologist for suicidal adolescents (that was depressing)…then a research consultant for mega-brands (too much politics). He escaped to the refuge of online niche marketing. He fused his prior skills into an accurate system for doubling your conversion and successfully entering new markets with near-zero risk. The hit rate with this now approaches 100%.

Perry Marshall interviews Glenn Livingston on how he:

– Insulates his markets from the competition (very often, with his method, competition actually increases his sales)

– Distinguishes “price of entry” benefits from true “points of difference” (things people expect in every product before they’ll even consider it vs. things they’ll actually open their wallets for!)

– Mines for hidden gold in existing customer lists

– Identifies hyper-responsiveness and designs campaigns specifically for them

– Figures out whether a market is worth pursuing in the first place

– Scientifically determines the right number of sub-segments in each market so he can dramatically improve on the message-to-market match! (You may think you’re dealing with only one type of prospect, but it’s usually three or four!)

– Figures out his prospects’ & customers’ emotional hot buttons

– Perhaps most importantly, how he identifies the “SEARCH CONTINUUM” and LIFE CYCLE in any market so he can take people through step-by-step and create a strong bond as a trusted adviser

Download transcript

The next audio by Drs. Glenn and Sharon (his wife) Livingston discusses how to minimize risk and maximize profits using surveys to dominate markets. Your prospects will know you are getting to them before your rivals in needs identification. They will also reach a purchasing decision on you faster. In some ways it relates to the recent big idea that is “The Long Tail”:

Download transcript

The 3rd audio, a meaty one, describes Glenn’s “4 Quadrants of Market Research”. You can find out more about your customers than anyone else in your market…even the customers themselves!

The common excuse is not having enough time, but according to Glenn, if not for his market research process, most marketers get stuck in one quadrant (and do you know which one?), and this severely limits their perspective on their customers and prospects (if they’ve done any research on their market at all).

The 1st step to establishing a new growth curve in your business is uncovering insights about your customer you haven’t yet gleaned from your perspective. Discover how:

Download transcript

These are critical insights Glenn has developed over 20 years of doing research for hundreds of companies in his own business experiences. By the end of the audio, you should know how to cover your the needs of your market from all angles.

The 4th audio deals with communicating with your customers and prospects to glean research data through a survey or interview. It’s more than just knowing how to talk to people because apparently it is easy to screw up this part! Dr. Sharon Livingston, a qualitative researcher for more than 20 years, outlines 5 simple rules which can really give you the edge (especially when you use them AFTER using a more structured, quantitative survey method) in this 17-minute interview.

Download transcript

The 5th audio is about a special type of survey processing which happens to be one of the most important ways that you can discover insights in your survey data that will remain hidden to the vast majority of marketers. Learn how to post-code your survey to get maximum conversion leverage and why:

Download transcript

6th audio: David Bullock is the advanced conversion strategist responsible for bringing the “Taguchi” testing method to the public’s general awareness. He’s also responsible for over $100 million in sales, so he’s definitely worth paying attention to!

Dr. Glenn Livingston compares with David the similarities and differences in their conversion methods, which can be implemented with a simple spreadsheet and a page rotator:

Download transcript

7th audio: Many people fail to realize just how easy it can be to motivate purchasing behavior when you link it to raising your prospect’s (or customer’s) self esteem…

But when you DO understand, a whole new world of emotional hot buttons opens up for you…

Here’s a concise, intriguing, and fun-to-listen-to 2-part interview of some of the core concepts to understanding emotional motivation in advertising:

Part 1:

Download transcript

Part 2:

Download transcript

Would it be wonderful for you if you could understand the ENTIRE spectrum of keywords in a market as they come from the conversation, wants, and needs in your customer’s head when they typed in each one (and how they moved from search term to search term)?

Then you’d have the ability to compete on even the most competitive words that everyone knew about.

SO what if you consider yourself bad at keyword research, as in “finding the most keywords with the least competition” if that is your criteria for success? Glenn does. In fact he feels inept at it. That’s why he finds it necessary to record his 8th audio from his perspective…

By the end of the audio you should know how to deconstruct and leverage on the “search continuum” to gain a MUCH higher volume of leads at a MUCH lower cost, take people OUT of the competitive environment EARLY in their search behavior and create a bond with prospects that makes them feel you’re almost psychic.

Download transcript

But perhaps there is a larger picture to the whole truth. No matter how good the keyword tools become, no matter which one you use, and no matter how much time you spend gathering and organizing phrases and analyzing competition/KEI…

All you’ll ever get from KEYWORD research is KEYWORD intelligence, NOT MARKET INTELLIGENCE!

Yes, it’s true that you need a comprehensive keyword picture of your industry.

Yes, it’s true that you need to meaningfully organize them into manageable, related groups.

But it’s also true that, no matter how specific the keyword phrases are that you gather, no matter how voluminous your list is, and no matter how well you organize them…

All you’ll ever get from keyword tools is KEYWORD INTELLIGENCE. And keyword intelligence is a necessary but definitely NOT sufficient step for achieving your business goals.

What you need is MARKET INTELLIGENCE…You need to understand WHO’s searching these keywords, WHAT they’re looking for, WHERE they’ve been looking before they got to those keywords, HOW they’re going to proceed to other words, WHY they’re searching, WHAT their true pain points are, WHEN they’re most likely ready to buy, and WHICH groups of people belong together based upon all the above.

Recently, Russell Wright (quickly emerging as the de facto authority on latent semantic indexing and keyword research in general) and Glenn got together and discussed this distinction in detail.

Download transcript

Here’s another audio Glenn did with Perry Marshall about direct marketing principles you can use to enter new markets and double your business. The interview itself focuses on how psychotherapists can grow their practices but please don’t let this throw you. They just used the hypothetical example of a psychologist to illustrate KEY PRINCIPLES which can be applied to ANY product or service (yes, even yours).

Go have a listen audio No. 10 now. You’ll be happy you did :-)

And you’ll be even happier to listen to this exclusive conversation between Glenn and Jonathan Mizel. To Glenn, Jonathan is his savior who took the thorn out of this lion’s paw when he was on the verge of bankruptcy. Jonathan does not speak publicly anymore, so make the best of your time listening to his way of market research for entering new markets:

Download transcript

Fred Gleeck reviews his take on the power of using laser-precise market research to identify, enter, maximize, and dominate your area.

Download transcript

Have an awesome time listening! More audios on how to double your business soon.

Is Friendster Dead?

Posted December 20th, 2006 by Nelson Tan. Filed under Social Media

Rival Myspace is catching up with its attractive features.

It was once so addictive users claimed they were getting fired from their jobs because of it.

Lately, however, social networking website Friendster seems to have lost its edge.

Competitor Myspace is now making headway in the popularity stakes.

Friendster, launched in March 2003, made news for giving the dating website format a twist. Instead of ploughing blindly through profiles of date-able strangers, one could get connected to friends and friends-of-friends. You have to be 16 and above to sign up on Friendster.

Every user creates an online identity by filling out a questionnaire profile and uploading a picture. They then browse existing users and add them as friends.

Owing to this non-threatening vibe, the community grew to more than 20 million users. Even stars like Pamela Anderson got their own Friendster profile.

But the website was plagued by slow server response time in its early stages. Many users found it hard to log on to their pages.

Among similar web services which have popped up are Friendscene and Profileheaven.

Myspace, founded in July 2003, is one of the strongest contenders. It has grown to more than 16 million monthly users.

The concept of Myspace is similar to Friendster’s, with user profiles, photo-sharing and a growing gallery of friends. Users can customize their profiles and stream music from their profile pages.

Popular bands like The Black Eyed Peas post tracks on their Myspace home page for others to listen to for free.

In July this year, Rupert Murdoch News Corporation bought Internet company Intermix Media, which owns Myspace, for US$580 million.

In Singapore, Myspace is steadily gaining fans like marketing executive Joanne Tan, 25. She now logs on to check her page 3 times a week. She still visits her Friendster page, but only sporadically.

She says, “Myspace is very personal and interactive.”

One feature she likes is the existence og ‘Tom’, a real-life Californian, on the site who is there to help confused users.

She says, “I saw on his profile that one of his heroes is Lee Kuan Yew, so I messaged him out of cynicism. And he replied. Since then, we’ve chatted on Myspace’s instant messenger, and he would recommend good movies.”

But don’t sound the death knell for Friendster yet. Oil analyst Luke Panchymuthu, 31, says he still visits the site, especially when he gets automated e-mail reminders about his Friendster contacts’ birthdays.

He adds, “It sure looks like there are loads of people who use it.”

Friendster vs. Myspace

What They Are: Both are social networking websites originating from the US that allow you to meet friends-of-friends and so no.

Friendster launched in March 2003 by its chairman Jonathan Abrams, while Myspace was founded in July that year by its Chief Executive Chris DeWolfe and president Tom Anderson.

Design: Friendster has a clearer interface with a grey-and-white page. Myspace’s blue-and-white design looks generic and feels cluttered.

Reach: Friendster has more than 20 million members while Myspace has more than 16 million users.

Buzz: Since the initial frenzy, Friendster has quietened down. Some members have logged on to their pages since 2003.

According to Nielsen/NetRatings, Myspace drew 12 million visitors in June this year, ranking 6th among users in terms of page views, behind Yahoo!, eBay, MSN, Google and AOL.

Features: Myspace has games and allows you to download musice posted on a band’s personal page. Friendster recently added a games section. Unlike Friendster, Myspace allows you to pick your own URL for your personal page.

Help: Friendster has a team of support staff to help answer questions. Myspace features ‘Tom’, a 29-year-old from California, who is a kind of multi-purpose friend.

‘Tom’ who has 27,744,387 friends on his Myspace page, answers messages from confused users 24/7.

News article by Clara Chow. Extracted from The Straits Times.

Get List Spawner for FREE!

If you’re interested in taking advantage of a totally NEW way to build your very own list of targeted opt-in subscribers automatically and at absolutely NO COST, check this out right away.

List Spawner is a powerful new list building software (script) that, when combined with a few simple (and common) resources, will enable virtually anyone to begin building an opt-in e-mail list (newsletter or mailing list) almost immediately.

Every savvy marketer knows that having your OWN opt-in e-mail list is one of the surest ways to make tons of cash online!

Find out how to get your free copy…everybody is going to want this script, so referring other FREE subscribers will be a snap. You’ll see what I mean in a minute, just click here.

Forum Equalizer

Can you really generate loads of quality one-way links without spending a ton of cash?

You bet you can…

AND exactly how may surprise you, because you probably already use at least one on a regular basis…

Yet, you only gain a tiny fraction of what it has to offer.

It’s as simple as posting to forums and message boards.

Along with each forum post, you can include your “Signature”, which has a link to your site (or sites). You know how powerful these are, right?

This means every time you make a post, as many as hundreds or even thousands of people will see it.

And, what’s more, the traffic is just the tip of the iceberg…

The main benefit of posting in forums are the high-quality links that search engines love. Not to mention branding your name, your business and building credibility, recognition and a reputation.

Of course, the problem with posting to forums is that making posts to more than a few forums is a time-consuming exercise…It’s okay if you’ve got hours and hours to spare, but you don’t really have that, do you?

That’s why I’m recommending this new solution that makes forums an even more practical advertising solution that doesn’t cost a penny. It’s brilliant, time saving, signs up for you, submits for you and is and quite addictive once you start using it…

Get high PR for your blog!

Posted December 15th, 2006 by Nelson Tan. Filed under Backlinking Blogging And RSS

Blog Commentator

Blog Commentor finds hundreds of high-PR blogs from 4 popular web-based blog platforms that match the theme of your site and lets you post comments to them. This brings you one-way high PageRank backlinks to your website!

Satyajeet Hattangadi is now giving his software away absolutely FREE! Download it while it’s available.

Build A Niche Store!

We are all aware of the cultural phenomenon known as eBay.

– most visited e-commerce site in the world

– one thousand dollars in sales every second

– 72% of eBay users make more than $50,000.00 per year

But, wait you say. You don’t have the time to get into an eBay business. Thinking about the shipping of products, alone, throws you into a tailspin. You don’t need the added headaches.

This is the beauty of what this developer calls BANS or Build A Niche Store. You become an affiliate of eBay and control and market their extensive inventory, right from presenting selected niche products as advertised on eBay from your site! The interface blends into your site beautifully. Take a look at just 3 examples of the script at work:

* The Big Golf Store
* Cars and Trucks for Sale
* Trading Card Central

Just a few of your benefits:

– choice of 28,926 different niche stores you can build

– customize to match the product or service of existing site

– or use as stand-alone site

– your store is unique

– you get to take a test drive before you buy (check demo).

Will it be search-engine compatible? You bet. All the keyword-laden content within your store’s product listings is readable by the search engines. Your content is updated instantly as items are sold and new ones added. When the spiders return to your page…voila…fresh content! Since there are no outbound links, the search engine doesn’t know your content originates with eBay.

You can still happily market your own products while adding revenue with your own targeted niche store. Something affordable, ingenious and with endless possibilities. And the big bonus? You won’t be locked in battle with others for the same buyers.

For an alternative or compliment to AdSense, why not enjoy a bite of the eBay pie?

The "Big Brother" Report

Posted December 13th, 2006 by Nelson Tan. Filed under Website/WordPress Development

This report by Jason Potash sounds a red alarm for every marketer who are creating quick-&-easy sites of a heavy ‘click’ nature e.g. affiliate marketing sites, Adsense sites etc. If you want to know what Google is up to in its effort to clamp down on such sites and what you can do about it, and what the next trend in website design and content generation is like in 2006, you cannot ignore this report, period.

Go out on a busy street anywhere in your city and ask around. 1 out of every 102 people who surf the Internet in English has been to at least one of Marlon Sanders’ websites (according to Web Trends Live).

What do you care?

Because first Marlon’s going to PROVE it to you.

Second, he’s going to show you step-by-step in detail, exactly, specifically how he did it.

No smoke and mirrors. Everything is revealed.

He’s never done this before. If you want to get more visitors to your website, check this gentleman out now.

Definition of a press release and an editorial

Posted December 6th, 2006 by Nelson Tan. Filed under Press Release

For the benefit of understanding the subtle difference between article formats, here are the clear definitions of a press release and an editorial.

Press releases are pro-active media messages designed to inform the public about specific events. They often contain a great deal of information about a product, service, individual, company or organization. They are typically used as public relations tools for notifying the media about what has or will transpire to gain mass exposure of their message using a third-parties distribution network. Press releases convey your message your way—”straight from the horse’s mouth”. Publicity is the most cost-effective marketing tool there is and it’s the only part of a marketing strategy that builds credibility.

An editorial is one writing style used to express an opinion or reaction to news, events, or issues of concern. Most editorials are used to influence readers to think or act the same way as the author, so they can be written to promote the benefits of a product, service or idea. You can build a library of archived Editorials that can serve as an ongoing Newsletter promoting a specific issue or idea.

Brad Callen, author of the vastly popular software, SEO Elite, has recently released an incredibly simple guide on how to write a press release and distribute it. Using the same principles, your press release can catapult your site to the top of Google and Yahoo! for the most searched term.

In Press Release Fire, you will get to understand:

1) The concepts of the press release.

2) How to write your press release for maximum acceptability and impact.

3) Tips on wide press release distribution.

4) Sample press releases—what to do and what not to do. Even a press release template.

5) When you should go for a free press release? What do you get extra when you pay for your press release distribution.

His Press Equalizer software goes one step further and helps you to create your press releases in an interactive format and then lets you submit them to leading online press release sites resulting in a quick burst of traffic and several one-way incoming links for higher search engine rankings and sustained long-term traffic.

Both products will make a lethal combo for your effectiveness in press release distribution.

Review: Instant Article Wizard.

Posted December 5th, 2006 by Nelson Tan. Filed under Content Publishing

Instant Article Wizard

Is writing articles a chore for you? Yet you feel compelled to edit PLR articles to play safe? Here is your middle-ground solution. Instant Article Wizard allows you to organize text a little and give articles their own voice. The changes are limited and easy. You simply have to read and edit as you go.

By the time you are familiar of the software, we can assure you’ll cut down time and still polish up more articles. Unlike other software which ultimately are “article spinners”, Instant Article Wizard gives you the best form of help to create original text without doing much. Imagine just how easy it is to create the basis for a new article on a topic you knew nothing about, and you know we are referring to its main selling point. That’s the bottom line, friend.

How does it do that? Technically, it has the ability to derive sentences from the Internet when connected and throw them up as suggestions for you to select as you craft a paragraph. In that manner, it is clever by doing almost all the research for you. The program comes with a 6-page user manual whose size gives you some indication of just how easy this article writer is to use.

Make no bones about it. Jonathan Leger has the smarts to create it. For increased productivity, get it today!

Amazon-Style Review Script

Posted December 3rd, 2006 by Nelson Tan. Filed under Other Stuff

Five Star Review ScriptAre you looking for an Amazon-style review script?

This Amazon-style Five Star Review Script allows users to rank a product or service on a scale of 1-5 stars and make comments (reviews) related to the product for other users to read.

E-mail notification allows the administrator to approve comments before adding them to the website. Here’s a small sampling of what can be done in the Admin Menu: Approve a Review before it is listed, Edit and Delete a Review, Delete all Unapproved Reviews, Edit and Delete Comments, manage Review Criteria, setup Google AdSense Sharing and Add Item for Review.

Five Star Review can be used to rate books, videos, music, cars, pictures, restaurants, websites…the sky’s the limit! A PHP/AJAX script with a fast MySQL backend. One template file controls the entire site/script layout. Google AdSense Revenue Sharing Feature built-in! Installer script for easy installation.

New book by Mark Joyner

Posted December 2nd, 2006 by Nelson Tan. Filed under Business

“I’ve read every book on marketing printed in the last 150 years. This is the first breakthrough in over 50 years.” – Joe Vitale

Mark Joyner has written a new book, “The Irresistible Offer: How To Sell Your Product Or Service in 3 Seconds Or Less”. Mark explains such a powerful marketing concept in a detailed way that it makes the rest of your marketing fit into place…

Don’t take our word for it. Buy “The Irresistible Offer” and click here to claim your $397 worth of audio and software package.

Marlon Sanders’ latest breakthrough software is finally here!

The Design Dashboard rates highly on ease-of-use, flexibilities and features. It’s supposed to be, when its user interface does not differ much from that of the acclaimed and established Marketing Dashboard.

Whether you need to have sales sites, landing pages, mini-sites, or affiliate pre-sell pages, the Design Dashboard will help you stand out from the crowd and help you sell your products and services.

Here are some questions you may have about the new Design Dashboard and the answers:

QUESTION 1: Is this just for designing websites? Or can it help me (or my assistant) do graphics for blogs, landing pages, affiliate pre-sell pages, ebook covers and PowerPoint presentations?

ANSWER: It’ll help you with anything you need to do graphics for. Even if you outsource, it’s GREAT to be able to whip something out in a hurry when you don’t have time to wait.

QUESTION 2: Is this something I can REALLY do without sweating bullets and going through the learning curve from down below?

ANSWER: ONLY if you have the Design Dashboard. If you don’t, yeah, it’s gonna be a real pain. But with the Design Dashboard, you have step-by-step screen caps that make doing things a breeze. Plus, video where needed.

QUESTION 3: Why would I need this if I use templates?

ANSWER: 1. A blog header with graphics looks better than a plain one. You have the chance to do a little branding.

2. Templates for PowerPoint are just backgrounds. What about graphics that illustrate your point?

3. If you buy the SAME templates from the same places everyone else does, will YOU break through the noise?

4. With just a little skill and the right software, you can create some GREAT graphics for affiliate pre-sell pages.

5. There ARE programs that create ebook covers but they don’t do the GRAPHICS FOR the covers in most cases. The Design Dashboard serves many purposes.

QUESTION FOUR: How much is the software gonna ding me for?

ANSWER: $100 or less for the graphics software. If you want to add flash audio buttons to your site, you can spend $27 to $100 for that software, but SAVE $20 a month vs. what most people do.

In other words, if you do just ONE graphic header in 2007 yourself instead of outsourcing it, you paid for it.

QUESTION 5: Why learn to do design when I can outsource it?

ANSWER: 1. You may not get the special treatment and same quality that “gurus” receive.

2. Talented designers sometimes get booked up for weeks. What if you need it sooner rather than later?

3. Once you see how easy it is to do graphics, you’ll probably find yourself doing at least SOME stuff yourself when you’re in a hurry.

4. Outsourcing is great. But you may want to only outsource when you need that special touch and do bread-and-butter stuff yourself.

5. You can have your ASSISTANT use the Design Dashboard and do stuff for you. It can be your training tool for THEM.

QUESTION 6: What will the Design Dashboard do for me?

ANSWER: 1. You can design GRAPHICS for blogs, landing pages, affiliate pre-sell pages, e-book covers, PowerPoint slides.

2. Above and beyond that, there are step-by-step instructions for your sales letter (if you need one), FTP, shopping cart and other stuff. This is ONLY for the people who need it. You can use all the design part even if you don’t need THOSE things. But it’s nice to know they’re there if you need them.

3. You will save money.

Other programs use software that isn’t mainstream and may not keep up with the times. Plus, you can’t buy any books on it at the bookstore. Or they use Photoshop CS which is $650 or $750 USD. Then, for HTML, they use Dreamweaver, which sets you back more. I could go on and on. I’ve stripped out every possible cost.

4. You will save time.

I know you have 1,000 things to do. Even watching videos takes TIME. That’s why I’ve used as many screen caps as I can. Learning from them is faster than video. But I’ve used video where it made learning faster.

5. You will avoid a painful, full-blown learning curve.

The worse thing about software is the learning curve. I’ve taken out the learning curve and JUST given you the steps you need to know.

QUESTION 7: What is the difference between the Design Dashboard and the Marketing Dashboard?

ANSWER: One is for design. The other is for marketing.