If you are a serious article marketer I am sure you have heard of the term article “spinning”. It works by replacing elements of articles, such as whole sentences, single words or even entire paragraphs within a article.The advantage of spinning an article is that you can submit your article many times to different locations without having your article labeled for duplication by the search engines. Using article spinning gives you an advantage because you can target multiple niche markets using the same article. If you are crafty you can generate some quality traffic to your blog or website.

For example lets use the keyword phrase “marketing content”. I am going to write a paragraph about “marketing content” but I am going to use article spinning to target two different niche markets The keyword phrases I am going to target are “free sports content” and “free marketing content” I will illustrate first what a article spin would look like in one of the article marketing software packages i use. I enclosed the brackets with ” ” so you could see the spin code, otherwise this paragraph would automatically article spin for me.

“fishing Blog webmasters are you interested in getting 100% free fishing content to your website or blog automatically every single day?” There’s a new article marketing software that distributes ” free fishing content to your blog everyday.” “All you need to do is sign up and add your setting to the article marketing blog robot and you are all set.” Then all you do is review the daily free article marketing content that comes to your blog everyday! it’s a win win situation for you.

All I did was modify a few words and sentence phrases and I was able to target to different niche markets. If this is hard to understand just remember that every time there is a bracket, the automated article marketing software will replace a different phrase each time the article is published to a new website or blog. Now imagine if I had a 700 word article and i used article spinning on 70% of my sentences. I would have a almost completely new version of my article every time it was submitted to a new website or blog.

Internet Marketing Website Webmasters , Need 100% Free Automated Fishing Content Instantly? Click This Link: Free Internet Marketing Blog Content

Mark Fleagle

You’ve maybe heard that there are such things as “expired domains” but you’re not sure how buying an expired domain can help you. So what is an expired domain?

Put simply, an expired domain is a domain that hasn’t been renewed.

There could be a number of different reasons for this—maybe the owner forgot to renew the domain, there’s a possibility the domain registrar didn’t remind the owner (or used an out of date email address to tell them), it’s quite likely the domain seemed like “a good idea at the time” but the owner never actually put any content on the site and just let it sit in cyberspace. There are lots of different reasons why a domain name has expired.

So how can you make money from expired domains?

Firstly, it’s generally considered that the older a domain name is, the more “important” it is. By definition, a domain name that has expired is at least a year old, which means that it is automatically older than purchasing a brand new domain.

Next, if the domain was used, there may be existing links to the site. It is likely to be indexed in the search engines as well.

The icing on the cake is if it actually has a Google PageRank.

Yes, you read that right. Some expired domains have a PageRank and traffic.

Trouble is, you won’t be the only person on the planet who is hunting for expired domains. The very best expired domains are purchased the very second that they are put on the market.

Which means that if you are thinking about buying one or more expired domains either for your own use or to “fix up” and sell on to others, you’ll need to work fast.

The easiest way to do this is to use a service that will allow you to search for domains that are soon to expire. This will give you an advantage and allows you to snap up the domains you want as soon as they’re released back into the pool of available domains.

Check out this excellent affordable service to hunt down expired domains here.

If you have difficulty understanding the current world financial situation, the following should help…

Once upon a time in a village in India, a man announced to the villagers that he would buy monkeys for $10.

The villagers seeing there were many monkeys around, went out to the forest and started catching them.

The man bought thousands at $10, but, as the supply started to diminish, the villagers stopped their efforts. The man further announced that he would now buy at $20. This renewed the efforts of the villagers and they started catching monkeys again.

Soon the supply diminished even further and people started going back to their farms. The offer rate increased to $25 and the supply of monkeys became so little that it was an effort to even see a monkey, let alone catch it!

The man now announced that he would buy monkeys at $50! However, since he had to go to the city on some business, his assistant would now act as buyer, on his behalf.

In the absence of the man, the assistant told the villagers, “Look at all these monkeys in the big cage that the man has collected. I will sell them to you at $35 and when he returns from the city, you can sell them back to him for $50.”

The villagers squeezed together their savings and bought all the monkeys.

Then they never saw the man or his assistant again, only monkeys everywhere! Welcome to WALL STREET.

I caught myself by surprise to have written a possible part 2, but I thought it is necessary for me to relate an ugly incident I went through a few weeks ago. You can find part 1 at the end of this post.

I was invited by a personal friend to attend a seminar preview for an upcoming training event on business leadership and corporate management. Normal attendees have to pay $20 for the preview.

Halfway through the preview, a man from the audience stood up and said, “This is not what I’ve expected. It is printed on your ad, ‘How to profit from the coming recession’ and you’re telling me all this about how to be a successful manager and leadership skills. I’m only an employee working for a company…” He said something like that along this line.

The presenter replied, “That’s right. It is only by developing yourself and improving your personal performance in your environment that you can begin to charge a higher premium for your wages…”…along this line of argument.

But the exchange got more unpleasant and the man got angrier. Soon after, the man and a few others were shouting for a refund and more would walk out because of the negative energy prevailing in the room.

It was so bad, I haven’t seen a seminar conducted with such devastating result. Even I get angry myself thinking over it.

Upon mutual feedback with the friend, these are what I discover:

1) The ‘recession’ headline: No doubt you have seen such headlines all over the place, in e-mails, newspapers etc. for all kinds of programs. I can tell you it is unoriginal, it sucks, too overused and gives a “jump on bandwagon” impression. Seth Godin is right: All marketers are liars.

2) The impact of the headline: Ted Nicholas quoted the late, great and iconic copywriter John Caples as having said, “73% of all buying decisions are made at the point of the headline.” That also means there is 73% probability you’re going to attract a certain type of crowd depending on what the headline says. Do you know what profile of your crowd is?

3) The crowd: The bigger the crowd you’re trying to attract, the more ‘hazy’ its profile is, because at the end you’re not going to fulfill every, Tom, Dick and Harry’s needs for sure. Every prospect has certain inarticulate expectations on how to pull through the recession; they just need to find the best answers they can resonate with. The ‘problem’ with recession concerns is they usually start at a base level, like “how to save money”. I’ve seen for myself the presenter had a tough time selling a high-concept solution to match anyone’s base-level expectations.

I only have one suggestion for remedy and it’s “If it ain’t broke, don’t fix it”. The previous ad was quite okay and if it did well, the copywriter should not lump it with irrelevant correlations. Just focus on explaining the details of the program or product, promoting the benefits of attending the program or buying a product, and print out testimonials based on user experience of the program/product.

One good ad solution for a ‘live’ program that may sell better than the slickest copy ever written is to create a download link to a PDF file which outlines the full timetable/program synopsis, including lunch break and tea break times, so the prospects know “what you see is what you get”.

Have you seen or heard of classic case studies where an ad can run for years with hardly a change or an edit and still covert sales like hot cakes? These ads are sharp enough to articulate the inarticulate and pre-empt the questions inside the prospects’ heads, e.g.:

* Have you ever wondered how to resolve the inter-departmental frictions and rivalries within your company?

* Do you want to know your colleagues more like a friend, and understand their strengths and weaknesses so you can get them to perform optimally in future business projects and ultimately make your office an ADDICTIVE place to work AND play in?

Tweaks are necessary to make the ad read like it appeals to the taste of the current generation of the crowd, but should not be radical enough to change the essence of the message, especially the headline.

The friend had said, “The reason we changed our ad is to make it look fresh to attract a different crowd. We don’t want the public to know it’s the same thing again.”

That’s a wrong perspective. It is ALWAYS a different crowd if an old ad can still convert profitably, because different people resonate with various ad proposals at different times. An ad may not catch their eyes in May 2008, but you never know they really need to learn more about it in January 2009.

Put it this way: you don’t need skimpily-clad girls to dance around a Lamborghini to sell it. The Lamborghini has been around since 1963 and it has already spoken for itself. Fans of Lamborghini will claw their way for it sooner or later. It is still flashy, exclusive and turbo yesterday, today and forever, but don’t start thumping down Ferrari and get into all kinds of avoidable trouble.

The same principle applies to your AdWords campaign. Say if you’re selling antique ladies’ watches and there’s a particular model that looks good on most grandmothers’ wrists, your ad would read along the lines of “The perfect watch gift for your grandmother” all the way to your sales page where it says aloud, “The perfect watch gift for your grandmother”, word for word. It may sound dumb and simple, but not misleading prospects one bit in every way possible could be the best strategy for cutting PPC losses and increasing profits.

Stay consistent and congruent to your marketing message and people will take you for who you are. Perhaps that’s the essence of leadership after all.

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