Tag: seo tips

2 camps of people: opponents and advocates

Nelson Tan 1 Comment

The Opponents

Our encounter with these people almost come to an unpleasant experience…it so happens that we as individuals have different points of view over how to make money online.

The opponents simply say, “Internet marketers DON’T NEED SEO! Just keep on selling with sales page after sales page. Build that list, warm ’em up, pre-launch, viral-market, presell, educate, send one e-mail and watch for multiple ‘** You got a sale!’ headlines in your inbox!”

Money comes with a ‘THUD!’

The Advocates

The advocates are the success stories that make sure SEO does not just reap long-term intangible value, but is a part of a sales-conversion process or blueprint that literally translates traffic from “outer space” (random visitors from search engines) into real buyers. That’s real money results within a time frame. They also know that SEO has a larger impact on smaller niches where there’s less competition.

SEO Book

There are many books covering SEO for $10 to $37, but none of them are as current or detailed as the SEO Book by Aaron Wall. The SEO Book is an up-to-date 256-page e-book available for your immediate download for only $79. The SEO Book has recently included information about ranking well with social media tools like blogs, web feeds and tagging.

It is written to offer the latest SEO tips and techniques to novice to intermediate level search engine marketers. If you have been working with search marketing since 1995 this probably is not the book for you. Having said that, even if you are a long-time search professional you still would be able to learn about a few tips and see a few new tools you have never seen before. If you are already well skilled at SEO (and realize how profitable it is) then just one or two new good tips or tools should easily cover the cost of the book.

Nonetheless, it is still THE book on SEO that people talk about. Achieve killer rankings in as little as 90 days and save thousands of dollars on SEO professional service with SEO Book!

Jonathan Leger interviewed Aaron Wall to gain an insight into the SEO Master’s big-picture overview on search engines. Aaron reveals how he sees Google, MSN and Yahoo! as they are today, with links to several references and a page-full of free SEO tools in this report.

Are you an opponent or an advocate? You are what you believe. Take your pick :)

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Smart Pricing Explained.

Nelson Tan 3 Comments

What is smart pricing? To put it simply, it goes like this: by comparison, the AdSense ads that are more relevant and pay better get to be displayed on the site or page that is more ‘established’ than another. The ‘establishment’ of a site/page is measured by:

1) the duration of its existence,
2) the quality of its overall content,
3) its PageRank,
4) the volume of visitors it attracts,

…among other metrics that are both known and unknown to Google sleuths. We mention this because we want to show you a real, practical example of smart pricing at work. This really surprises us.

Google “how to get noticed on myspace” and observe the top 4 results.

The original article is published by Lester Seah at his blog, Evolutionary Internet Marketing Success. We did not replicate his whole article on our first post, which has since been updated and republished as a new post (thus if you click the search result link, it comes up with “file not found”. The new post is here). All we merely did was copy wholesale his title and mention a link to his article in its rightful place with just one statement.

And what happened? We rank one ahead of Lester. Is justice served?

The no. 2 spot goes to Ezine Articles. It doesn’t matter there’s hardly any key phrase that remotely resembles “how to get noticed on myspace”. That article page alone already enjoys PR 6. Moreover, Ezine Articles is a famous article directory where many editors and publishers get involved. Notice the relevancy of AdSense ads on that page.

No. 1 result is myspace.com. This is “home court” result. That spot belongs to the boss.

Google will flush out that error page of ours and update its indexing of new pages. In the meantime, here’s your discovery. If Lester’s article was published on our blog first and got picked up by spiders before it was published on his, there is a chance the article may never get indexed on Lester’s blog, never mind 4th placing.

But that’s how Google defines quality. Spiders are happy to crawl an illustrious site like Ezine Articles a few times a day instead of one time in a few weeks for obscure sites. This could not have been demonstrated better other than with online news site. Have you had the experience of googling “anna nicole smith died” the moment you heard that news, and what comes in the search results?

Anna Nicole Smith died.

Certainly this is something that makes you go “hmmm…”

What the googlebot does is whenever it finds what it feels is a ‘new’ piece of content, it compares with ALL the pages that contain what it feels have very similar words and phrases and are already indexed in the search database. If it finds just ONE exact article in an established site, the latest version it come across will not stand much chance of getting indexed if the site does not pass the metrics as mentioned above. It will be chucked aside.

That is why originality counts.

That is why PLR articles are highly recommended for re-editing.

That is why you must ensure your content is indexed on your site first (give it some time) before you can begin submission at other places. The next best candidates are the average-performing directories. Again, give your article time for indexing, and move on to the better-performing directories. Logically speaking, it is supposed to be this way, but human nature is not meticulous enough to plan such an ‘organic’ move.

We previously asked this question in the Warrior Forum: will too much article submission result in a case of content duplication? We received one answer and it went, “Nah, don’t worry. The directory on the East Coast and the one on the West have 2 vastly different IP addresses, so it doesn’t constitute duplication.” Well, thanks. It is temporary relief to hear that.

Let’s move on to the next post with more SEO tips.

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