2 camps of people: opponents and advocates
Nelson Tan
The Opponents
Our encounter with these people almost come to an unpleasant experience…it so happens that we as individuals have different points of view over how to make money online.
The opponents simply say, “Internet marketers DON’T NEED SEO! Just keep on selling with sales page after sales page. Build that list, warm ‘em up, pre-launch, viral-market, presell, educate, send one e-mail and watch for multiple ‘** You got a sale!’ headlines in your inbox!”
Money comes with a ‘THUD!’
The Advocates
The advocates, like Dan Borlan and Holly Cotter whom we introduce below, are the success stories that make sure SEO does not just reap long-term intangible value, but is a part of a sales-conversion process or blueprint that literally translates traffic from “outer space” (random visitors from search engines) into real buyers. That’s real money results within a time frame. They also know that SEO has a larger impact on smaller niches where there’s less competition.

1) Dan Borlan secretly outranks most of his competitors without paying a penny only by using natural listing methods.
Search Engine Success is an amazing resource that helps you outrank YOUR competition and it will be a great eye-opener for you as much as for us. He teaches you how to implement safe SEO strategies to increase your traffic and boost your income substantially, including:
* How to structure your site for success
* What are spiders and how they affect your rankings
* What optimal keyword density works best
* How to quickly find broken links using free tools
* Understanding the difference between a landing page and a gateway page
* Why is cloaking penalized by search engines
* How frames impact your rankings
* The pitfalls of javascript links and when you should use them
And many more gray areas you’d never knew.

2) We thought her copywriting is more interesting (with all that weird sexual innuendos) than the content :) Anyway, Holly Cotter has a FREE audio series on “how you can whip the search engines into submission”. You should get wind of an SEO workshop she is currently conducting, with a $500 discount coupon code to boot. The bad news, it is the one and only workshop she would ever do and it’s already in its 4th week. The GOOD news is, she will convert her workshop materials into a home study course when you become a participant, so in this sense, it’s not too late. You’ll have unlimited access to the digital version of the course so you can go back and review the lessons anytime you need a refresher. E-mail Ms. Cotter for availability of places and other enquiries. You don’t want to miss her “Traffic Dominate Tricks” secrets!

3) There are many books covering SEO for $10 to $37, but none of them are as current or detailed as the SEO Book by Aaron Wall. The SEO Book is an up-to-date 256-page e-book available for your immediate download for only $79. The SEO Book has recently included information about ranking well with social media tools like blogs, web feeds and tagging.
It is written to offer the latest SEO tips and techniques to novice to intermediate level search engine marketers. If you have been working with search marketing since 1995 this probably is not the book for you. Having said that, even if you are a longtime search professional you still would be able to learn about a few tips and see a few new tools you have never seen before. If you are already well skilled at SEO (and realize how profitable it is) then just one or two new good tips or tools should easily cover the cost of the book.
Nonetheless, it is still THE book on SEO that people talk about. Achieve killer rankings in as little as 90 days and save thousands of dollars on SEO professional service with SEO Book!
Jonathan Leger interviewed Aaron Wall to gain an insight into the SEO Master’s big-picture overview on search engines. Aaron reveals how he sees Google, MSN and Yahoo! as they are today, with links to several references and a page-full of free SEO tools in this report.
Are you an opponent or an advocate? You are what you believe. Take your pick :)
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