online marketing – Page 2 – Internet Mastery Center Blog

[9% Discount] Lightning-FAST Sales Funnel And Page Builder For No Monthly Fee Ever

May 19, 2020April 25, 2020 Nelson Tan Leave a comment

Companies who properly nurture their leads see a 450% increase in qualified prospects.

And those who take the time to nurture and grow those customer relationships, see 50% more sales at a 33% lower cost. whatever business you do, you can’t multiply your ROI and profits without building proven sales funnels.

Sales funnels empower you to increase your lead or customer value by giving them options for more products, upgrades and services. Have you set up these ROI boosters for your online business yet?

MaxFunnels 2.0

It may sound unbelievable to you, but my friend and 8-figure marketer, Dr. Amit Pareek has created a 100% newbie-friendly and powerful, fully cloud-based SaaS called MaxFunnels 2.0 that need no coding, design or tech skills.

He himself is using this to generate 3034 units in sales with $305,234 in revenue using just 1 proven funnel.

MaxFunnels 2.0 is a lightning-fast funnel and web page builder with the industry’s first journey planner, next-gen drag-n-drop editor and 100+ proven templates. You can easily set up fast-loading funnels and pages in just 3 easy steps:

Step #1: Choose a proven converting page or funnel template
Step #2: Edit them with fully drag-and-drop advanced WYSIWYG page editor
Step #3: Publish and profit

Pay just once (no monthly subscription) and enjoy the powerful services with:

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Enhance your online marketing capabilities by:

+ Building huge e-mail lists for affiliate promotions and commissions
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+ Selling all your software products
+ Generating lots of leads and closing clients
+ Selling your high-ticket coaching through webinar registrations
+ Starting your own home-based freelancing services, consultancy or agency to charge hundreds of dollars to business clients for your funnel and page creation services
+ Create and selling beautiful, static and high in-demand mobile-responsive websites to clients in any business in any niche for $100-$300/site

Or anything that you can think of!

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[50% Discount] “Map Out Your Instagram Brand And Posts In A Weekend” Planner

December 18, 2019July 22, 2022 Nelson Tan Leave a comment

Online marketing can change in the blink of an eye. Trends come and go and if you’re not on top of the latest marketing platform, you could be missing out on a lot of chances to connect and gain leads.

And right now, one of the hottest platforms is Instagram.

With the ability to share photos, text and even ‘live’ videos, Instagram is visually appealing and attracts new people everyday. But even better, it gives businesses a place to offer their audience tons of value.

So if your clients aren’t on Instagram, they really need to be. AND you don’t need to be a social media expert to teach them.

Map Out Your Instagram Brand And Posts In A Weekend

Even if you don’t know anything about Instagram strategies, using CoachGlue’s “Map Out Your Instagram Brand And Posts In A Weekend” planner, you can easily help your clients (or yourself!) plan out their Instagram branding and first posts in as little as one weekend!

Add your logo, your brand colors, and your own secret tips to this planner, and sell it to your clients who are still struggling.

This 26-page planner covers:

Step 1: Sync Up Your Inst Presence With Your Main Brand
Social media can be loads of fun but if you’re using any of the platforms as part of your business marketing, consistent messaging across all platforms is vitally important.

Exercise: Plan your branding board here, then create your board in Canva.
Exercise: Using your new branding board and the checklist below, look at all your social profiles plus your website and make all the profiles consistent.

Step 2: Dream Big When You Set Your Instagram Goals!
A common problem among adults these days is their inability to dream big. A limited growth mindset seems to be prevalent, where we feel like we can only go so far in life, like we’ll hit a ceiling and can’t go any further.

Exercise: Find Instagram inspiration by searching for influencers you want to follow. Take notice of their message, their consistency, and their number of followers.
Exercise: Plan your Instagram strategy by answering these questions.

Step 3: Peep on the Competition to Spark New Ideas
Your business doesn’t survive in a vacuum; you’ve got competition in your market and you need to constantly improve your products, services, courses, etc. so your followers stay with YOU and don’t deflect to another coach offering similar products.

Exercise: Check out what the competition is doing and take notes.

Step 4: Plan For IGTV Videos That Dazzle
IGTV stands for Instagram TV and you can compare this feature to YouTube. Anyone with an Instagram account can post a pre-recorded video to IGTV and then promote it to get more views.

Exercise: Create an editorial calendar for your IGTV videos. Decide how many IGTV posts you can reasonably create each month.

Step 5: Get on Board With Instagram Carousel Posts
In order to engage with Instagram users you need to catch their attention. So, your posts need to be eye-catching and your videos needs to be passionate.

Exercise: Plan our your first carousel post. Rinse and repeat for others throughout the month.

Step 6: Get Personal With Instagram Stories
In addition to posting your business photos in Instagram, you also have the option of posting to your Instagram Story. While it may seem like a duplication of efforts, both publishing options have their own benefits.

Exercise: Create a plan or strategy for using Instagram Stories.

Step 7: Connect Authentically With Your Tribe Using Instagram Live
It’s no surprise that after Facebook purchased Instagram, some of the most popular features of each platform showed up on the sister site. Facebook integrated Stories while Instagram started offering ‘live’ video streaming.

Exercise: Create a plan or strategy for using Instagram Live.

Step 8: Craft Captions That Thrill for Insta Microblog Posts
Did you realize that Instagram allows you to use up to 2200 characters per caption? That’s quite a bit of social media real estate that you should always use to your advantage. In addition to your photo or video, you have the opportunity to create a microblog with each posts to reinforce your message even more.

Exercise: Plan microblogging posts for the month.

Step 9: Hone Your One-Month Plan to Master Instagram
We know you already know what I’m about to say, but it bears repeating: Growing a substantial Instagram following takes time! Don’t expect to take off like wildfire with your numbers exploding after you post your first photo or Story.

Exercise: Map out each of your posts, stories, lives, IGTV, microblogging, and carousels in one place so you can create themes or cross promote via each of the formats.
Exercise: Create your master editorial calendar for all the Instagram formats you plan to use. Update the calendar each month.

Enter coupon code “50” to get a 50% discount on your purchase before it expires on Thursday, December 19th!

What to do if you have no following online

June 8, 2019June 4, 2019 Nelson Tan Leave a comment

If you look around the online marketing space, you’ll see a TON of emphasis is put on getting a bigger e-mail list and increasing your social media reach.

Now, don’t get me wrong, it’s true that having 100,000 people on your e-mail list is better than having 10,000…and having 10,000 is better than having 1,000.

But, what ISN’T true is that you HAVE to have 100,000, 1,000 or even 100 people on your e-mail list before you can start making money.

My friend, Matt McWilliams addresses this dichotomy in the second video of his brand new affiliate marketing workshop.

He shares example after example of people who “punched above their weight” and succeeded in affiliate marketing.

People like Matthew Loomis, who was the #2 affiliate in a recent promotion…despite having the smallest e-mail list of ANYONE in the top ten.
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Or Mike Kim, who WON a recent affiliate launch even though his e-mail list was 150 times smaller than the second-place affiliate.

Not only does he share those examples, he breaks down exactly how they did it.

Then he shows you how you can replicate their tactics to achieve success in affiliate marketing regardless of your e-mail list size.

If you’ve ever had the thought that you can’t succeed because your e-mail list isn’t big enough, GO WATCH THIS VIDEO!

You have all the following you need to succeed right now.

Promotional Offer For “Traffic Generation 2018 Success Kit” PLR

November 11, 2018November 10, 2018 Nelson Tan Leave a comment

Traffic Generation 2018 Success Kit

Traffic is the lifeblood of all online marketing businesses as without any traffic, no one can get leads, sales and profits.

But driving traffic to make social media marketing campaigns successful is the the biggest challenge for every Internet marketer.

With Dr. Amit Pareek’s “Traffic Generation 2018 Success Kit“, you can now get up-to-date training in traffic generation strategies that work. And it comes with PLR too, which means you can:

+ Print your name as the author, improve the content with your own input and resell it for profit
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+ Use it to train your team
+ Use it as high quality content for your seminar, webinar, or training
+ Use it to prospect your client & close the deals
+ Use it to grow your own business online
+ Use it to train your clients & charge them BIG Bucks
+ Use it to offer a professional traffic generation service for thousands of dollars
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PLR Offer: Outsourcing Checklists by Kevin Fahey

October 28, 2018October 22, 2018 Nelson Tan Leave a comment

Have you ever felt that there was too much to learn and understand when it comes to online marketing?

Honestly, I don’t blame you.

Think about it:

Graphic Design
Copywriting
Programming
Technical Know-How
Social Media
Paid Advertising

Etc., Etc.

I know thousands of marketers and there’s only a handful who can single-handedly pull all of these off themselves.

So what do the rest do?

They OUTSOURCE their way to success.

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IM Checklist Volume 9: Outsourcing

If you’re looking for a shortcut, grab Kevin Fahey’s “IM Checklist Volume 9: Outsourcing“.

What’s included are 18 step-by-step checklists providing you with everything you need to know about outsourcing your online business. You also get a 75-minute training video breaking down everything and showing you ‘live’ case studies of how Kevin outsourced software and digital product creation from start to finish.

Plus 4 bonus PDF reports and a PLR license to all the checklists so you can use them in any way you wish:

• Repackage and resell the checklists as your own original product
• Give them away as lead magnets
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If you take action on this, you’ll know how to start free up more time and energy through outsourcing. Grab your checklists on a special discount now.

PLR rights to content from Ben Adkins, Jim Edwards and…

November 19, 2017November 16, 2017 Nelson Tan Leave a comment

Rock Star Sessions

Here’s a limited time, special offer that you don’t want to miss. There’s a lot of private label rights and resell rights content out there, but it’s not often you can get full rights to PROVEN to sell top quality content from some of the biggest rock stars in online publishing and marketing.

Earlier this year, my friends Ron Douglas and Alice Seba lined up a “who’s who” list experts in audience building, publishing and online marketing for an online summit that was met with rave reviews. Well, they’ve put together a selection of those recordings and notes and turned them into a huge lead magnet you can use to attract buyers or subscribers on your website!

You get the resell, editing and branding rights to the full recordings and notes of sessions featuring:

* Ben Adkins: Genius Facebook ad tweaks
* Jim Edwards: Create books and e-books in just 3 hours
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Ron and Alice have also thrown in promo graphics and landing pages, so you can grow your list with all this stellar content quickly.

Access “2017 Rockstar Sessions“, available only until Nov. 14!

Recurring revenue with Facebook ads.

April 10, 2017April 9, 2017 Nelson Tan Leave a comment

FB Continuity Profits

Would you like to know which companies are bringing in the most recurring revenue month after month?

2 of them right up there are Netflix and Amazon (Prime).

They’re generating millions in revenue every month, year after year.

This is THE most powerful business model on the planet.

It’s sustainable and it gives you peace of mind.
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Watch Mario Brown as he logs into his PayPal account showing all the recurring revenue he created in the last 3 weeks!

He did that with simple online marketing strategies and a lot of it came through simple Facebook Ads.

Mario perfected his system and packaged all his knowledge, landing pages, strategies, case studies and examples into his “FB Continuity Profits” course.

If you’d like to have continuity income, recurring revenue giving your business and lifestyle stability, then this is for you!

Download 7 Personal Development Reports

December 3, 2016November 16, 2016 Nelson Tan Leave a comment

Whether you have to write a blog post, create a video, build a membership site, write an e-mail, design graphics, learn a new skill, or any other number of tasks a typical marketer has to do, there’s no doubt that it requires a certain amount of focus and motivation.

The personal development side of online marketing is often an overlooked and under-valued aspect of building a business, yet is the root cause that determines your success.
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How to get the best lead information for improved e-mail open rates

October 30, 2016October 27, 2016 Nelson Tan Leave a comment

This is important. We need to talk about lead quality.

Basically, the average person who comes to your squeeze page and decides they want your lead magnet/free gift will usually type low quality or bogus info into your opt-in form. By low quality, I mean they put in a secondary e-mail address that they always use for promotional stuff, landing pages, Internet marketing stuff, etc., almost never their main, best, primary e-mail address.

By bogus, I mean they’ll sometimes type in fake e-mail addresses in hopes of getting straight to a “thank you” page and grabbing the gift without ever opting in to a list.

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When you send an e-mail broadcast to a list like that (i.e. the kind of list most struggling marketers have), many of your e-mails go to non-existent e-mail addresses or secondary inboxes reserved for “promotional stuff”. And when they do arrive in those inboxes, there’s a million other e-mails in there from other marketers which almost guarantees your e-mail will go unnoticed.

So even in the cases that you don’t get fake data, if your e-mail ends up in a secondary spammy inbox that is rarely checked and your e-mail is surrounded by hundreds of competitor e-mails, what are the chances of getting an e-mail opened? What are the chances of getting a click-through to your offer? This is why open rates in the industry are so low today. And this is why this recently retired combat veteran has developed a solution that will destroy low open rates once and for all!

Steven James has developed a tool that will ensure you get a primary, best e-mail address and real name every time without your visitors ever having to type in an opt-in form. Warlord Mobile Leads will decrease inbox competition, increase open rates, foster a more familiar relationship between you and your subscribers, and simply take e-mail marketing to a whole new level. Famous Internet marketers are already lauding it as a no-brainer tool for e-mail marketers.

This seems like it will be one of those rare products that really does change the online marketing landscape. Best to get ahead of this sort of trend when you have the opportunity. Snatch this one up before the launch ends. If you plan on making money or growing your business through e-mail marketing or list building, you’ve got to watch this video right now.

Limited-time offer: Done-for-you marketing templates

May 30, 2016May 18, 2016 Nelson Tan Leave a comment

If there’s one dreaded thing about running an online business, it’s keeping up with the marketing and ensuring a steady stream of leads and customers. I don’t have to tell you it’s time consuming and it’s not always easy to know what really works these days.

Well, it’s time to put all that procrastination to an end because your marketing just got a whole lot easier.

Online marketing veterans, Ron Douglas and Alice Seba, have just announced the launch of DFY Templates where you get a new package of marketing templates and insider strategies each and every month.

These templates and strategies are based on their nearly 30 years combined online marketing experience…and you know these successful entrepreneurs know what it takes to grow a business. Ron has sold over 1.5 million books and Alice is a noted content marketing expert who has sold millions of dollars in content. When these two talk, I definitely listen and know being able to tap into their stash of marketing tools…that’s priceless!

Imagine, you get new templates each month to help you master a new marketing strategy each month and to ensure you market your business CONSISTENTLY.
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The Missing Ingredient: (Traffic + Conversion + X)

April 16, 2016April 16, 2016 Nelson Tan Leave a comment

You’ve heard that (Traffic + Conversion) is the key to your online marketing success.

And it is.

But, there’s one additional piece to the T&C Equation.

And it’s ABSOLUTELY ESSENTIAL if you ever want to be able to scale your marketing big and fast.

It’s not sexy. And it’s not often talked about or taught.

But, don’t be fooled—this additional element of the T+C Equation is the real reason why and how the A-player marketers are able to consistently bang-out successful sale funnels.

And, it’s also the exact reason why most average marketers, despite understanding that traffic and conversion are critical, STILL STRUGGLE to get even one sales funnel to produce significant steady sales from cold traffic.

As cliche as this may sound, what I’m talking about is the one thing the most successful marketers know and use that the average do not.

And fact is: Without this third element of the T&C Equation, the average marketer will continue to struggle to grow their sales with any consistency or confidence…

…while the best marketers are using this third element to make online marketing look simple and easy.

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You can finally hear the complete truth about this missing piece of the traffic + conversion equation in a brand new controversial video series just released by Todd Brown.

I’m sure you already know: Todd is the guy everyone in the online marketing space recognizes as the #1 authority on setting-up wildly profitable marketing funnels.

He’s actually the guy other “funnel experts” go to when they need help with their own funnels.

And by the time you’re finished watching his new video series—which is FREE by the way—you’ll understand exactly how the best marketers on the planet scientifically optimize and scale their sales funnels.

* You’ll never have to try to fix and improve your sales funnels with hunches, guesses, or assumptions.

* You’ll have complete confidence in what to do at any point with any of your sales funnels so they finally produce consistent, steady sales for you.

* And, you’ll be able to profitable use and scale multiple sources of cold traffic so you see more and more sales coming in daily.

Watch Todd’s new video series here.

She did $1,630 in 5 Days…

December 26, 2015December 17, 2015 Nelson Tan Leave a comment

$1K In 30 Days

I’m going to keep this quick because this is just too good…

Have you ever wondered how to create webinars that sell?

ESPN Announcer turned online marketing goddess, Fran Harris, has just cracked the code that even a mere beginner can use to bank big bucks…in record time.

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Fran is practically giving away her secret for $7.

I picked it up and I’m laughing that NOBODY’s thought of this. It’s crazy good!

Here it is: $1K In 30 Days

The dirty little secret that increased conversions by 3x.

October 24, 2015October 17, 2015 Nelson Tan Leave a comment

There’s a huge problem going around that’s affecting countless marketers…

And I’ve finally found a fix for it that I feel compelled to share with you.

The thing is, you may be losing opt-ins and sales because of something you are unknowingly doing in your marketing…

Not addressing this will negatively affect your marketing in your:

· Landing page videos
· Video Sales Letters (VSLs)
· Live Webinars
· Automated Webinars
· Podcasts
· Testimonial Videos
· YouTube Videos
· Your Google Hangouts
· Your Training Videos

And ANYTHING else that has AUDIO.

You may be thinking I am talking about ONLINE VIDEO…

If you were, good guess. But not today…

Today I’m talking about the AUDIO.

Unfortunately, there are a ton of folks out there right now that are putting out marketing content that has bad audio (even I’ve been guilty of it).

And here’s the bad news: it’s absolutely killing their conversion rates (I know because I’ve tested it myself).

A recent survey showed that over 50% of customers said they’re less likely to buy a product if the marketing content they’re watching or listening to has bad audio quality…50%!
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But even when the audio is good, the results aren’t too much different.

It isn’t until the audio is great, that you actually see a positive impact (an increase in conversions).

When going from okay audio to Fantastic audio, I’ve seen increases in conversions by up to 3x.

Now for those of us that have figured out this secret (I’ll admit it took me a while), the next question is “How do we get fantastic audio for our marketing content?”

Well, I’ve finally found the answer and it does NOT involve wasting time and money endlessly searching YouTube tutorial videos only to end up more confused than we started.

A friend of mine named Andrei Vasilev recently created a one-of-a-kind 5-step system for getting amazing quality audio for all your marketing content.

It’s called Audio Boss.

And here is what’s great about the system:

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· It works no matter what your budget is

Andrei is an audio engineer by trade and has also been involved with online marketing for years now, and he’s finally bridged the gap between the two.

He has created a one-stop shop where marketers can learn simple steps to getting fantastic audio quality for all of their media without breaking the bank, so that they can increase product and brand appeal, and ultimately increase conversions and sales.

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Don’t wait and continue to lose sales.

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Why Do People Bash Their Heads Against Brick Walls?

October 13, 2015June 8, 2017 Nelson Tan Leave a comment

You must have heard the saying “bash your head against a brick wall”? For the uninitiated, it means constantly doing something that hasn’t worked in the vain hope that it will suddenly start working.

If you ask me, that is the definition of stupidity. But hey, who I am to judge? The reason I say this is because I see so many people doing exactly this in the Online Marketing world. Maybe they read an e-book, or watched a video series. The few that take action will then flog it to death, doing that same thing over and over regardless of results.

It’s the same with keyword research. People decide on their market and then hit it head on. They look in the Keyword Finder for keywords. And why not? After all it is the keyword finder, isn’t it? Right? Wrong! You see if you go to the keyword finder you’re just getting the same returns as every other marketer. And, if they have a bigger budget, or more knowledge, your goose is cooked, my friend.

The answer? Find different keywords! Think about it. If you can’t compete on the same keywords as the super affiliates (and let’s face it most prime affiliate markets are overcrowded to bursting) you need different keywords. You still need keywords that attract the same hungry buyers, sure, but if you know where and how to look, it is not that difficult.

You see, knowledge is power. And that’s where underground marketers Lee Brooker and Derek Armson come in. They have spent the last two years developing new keyword research techniques. What’s more they have been doing this is conjunction with affiliate heavyweight Michael Cheney. These techniques are so powerful they will allow you to compete in ANY market you choose. Not by piling headlong into the super affiliates on their turf. Oh no! By secretly eating away at their ground. Silently dripping sales and commissions away from them. Destabilising the very foundations of their business to build a super affiliate business of your own. And, what’s more, these techniques are easy to understand and even simpler to put into action.
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Fancy a bit of that? The Keyword Cash Loophole will enable YOU to get your slice of the affiliate commission pie that has, until now, been kept from you. Eat until you can’t eat any more; it’s tastier than Mom’s cherry pie!

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Webinar Replay: The 3 Steps To Making $112k/Month Like Super Affiliates

September 17, 2015September 20, 2015 Nelson Tan Leave a comment

Mark Ling is giving his final encore training webinar…and, in it, he is going to be revealing his 3-step strategy for making $112k each month online.

If you’ve tried to build an online business before and failed, he is going teach you what you did wrong in the past and how you can fix it and revolutionize how you approach online marketing.
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Mark will even be revealing his own websites, and give you an exclusive behind-the-scenes look into how they work. When you see just how simple they are, you’ll realize that anyone

How To Leverage Other People’s Network, Affiliates, List And Customer’s For FREE

June 24, 2015October 16, 2015 Nelson Tan Leave a comment

I’ve great news for you today.

John Mulry just released Instant Authority Profits.

In it, he reveals how newbies and established marketers can leverage other people’s network, contacts, affiliates, lists and customers for FREE!

This should not be missed. The doors just opened and it’s a complete steal for just $7.00!
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John shares his insights into what does work for the long term and for significant income whether you’re new to online marketing or established and you’re looking for the FASTEST way to profits.

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Be aware that the price rises with every sale so don’t delay.

What’s The Optimal E-Mail Frequency? by Bob Bly

February 7, 2015February 7, 2015 Nelson Tan Leave a comment

Subscriber WG asks, “How often should we contact our customers with a newsletter?”

There are two schools of thought here.

The first is that you should not e-mail your subscribers too often, because if they hear from you too frequently, they will unsubscribe from your newsletter.

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Which one is correct?

Actually, both

Why So Many Fail To Make Money Online by Bob Bly

December 25, 2014December 24, 2014 Nelson Tan Leave a comment

Subscriber ME writes, “The big boys of Internet marketing exaggerate. Super-gurus tell everyone they track everything.

“Yet when it comes to the success rate of their seminar attendees, I have never seen a percentage or any other type of metric.”

Another subscriber, CT, says, “I have given a couple of these gurus a lot of money for reports on their amazing marketing strategies.”

He goes on to say he has made almost no money. But incredibly and honestly, he blames not the gurus but himself for not following their advice.

ME is right: the big gurus don’t track or publish the success rate of their students because they know it is abysmal. Why is that? For several reasons.

First, as I believe Perry Marshall pointed out in an essay some time back, the guru authoring the course has aptitudes, experience, and talents most of his customers lack.

Therefore, the methods in the course will really only work for the guru and a small group of followers with similar aptitudes and talents. For the majority of buyers, they won’t have the skills to implement the system and it will fail.

Second, like CT, most buyers do not follow the instructions in the course. A surprising number never even read, listen to, or watch the program. Many others study it and then ignore or don’t do the actions required.

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Fourth, there are a number of factors that determine whether we are successful, and while many successful people like to deny it, luck is one of these factors. Some people follow the guru’s instructions, but things don’t work out for them. They could try again but are usually too discouraged to do so.

Fifth, it takes either time or money to succeed at any business venture. You don’t need both, but you do need one, and you cannot succeed with neither.

Some buyers of guru-published courses are so busy at work they simply cannot give their spare-time Internet business the attention it needs. And so they never progress.

Others are so cash-strapped that they can’t afford to invest in the elements needed for online success, such as hiring a web designer to produce their landing pages or a ghostwriter to write their first e-book.

CT does not blame the gurus. He blames himself. “It’s not the guru’s fault. It’s my own.”

Education and coaching can give you a leg up on other newbies, but they cannot guarantee success. The most important factor in whether you succeed at online marketing or any other home business is you.

Bob Bly is the author of “World’s Best Copywriting Secrets” and has written copy for more than 100 companies including IBM, Boardroom, Medical Economics and AT&T. He is the author of more than 75 books and a columnist for Target Marketing, Early To Rise and The Writer. McGraw-Hill calls him “America’s top copywriter”.

The Value Of Making Up Your Mind by Bob Bly

November 21, 2014November 15, 2014 Nelson Tan Leave a comment

One of the most unappreciated and valuable business skills you can possess is the ability to make quick decisions, and the smaller the decision, the quicker you should make it.

The longer you agonize over decisions, the more likely it becomes that you will never make them at all, and so you won’t move forward and progress toward your goal.

As the saying goes: money loves speed. Successful people are able to make quick decisions and take action swiftly.

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I see this often in my online info-marketing business.

Recently, GP sent me a long, dense e-mail ask me all sort of questions about one of my e-books