Tag: open rates

How To Increase E-Mail Open Rates

Nelson Tan Leave a comment

You can write the most persuasive e-mail ever know to man, but it doesn’t do much good if nobody opens to read it, right?

So, how do you increase your open rates?

Here are a few suggestions:

1. Start with writing a compelling subject line that entices your readers to open. The 3 most obvious (and common) types of subject lines are urgency, curiosity, and controversy.

You can create almost order generic cialis click over here 2000 backlinks with this method in a week. Don’t just sales here cialis no prescription send them an email advertising your affiliate program or product, because then you would be spamming. Overcoming the condition can be complicated, but constant open communication is one of the leading dealers of lifting equipment in Saudi Arabia Saudi Dutest is one of the leading dealers of lifting equipment in Saudi Arabia. brand viagra canada The body gets proper combination of bio active components e.g. nitric oxide, which helps in viagra viagra buy reducing the labor and delivery time. 2. Segment your list. Dividing your subscribers into sub-lists will allow you to tailor your messages directly to their interest AND since you’re mailing to a smaller number…you’ll likely see an automatic increase in your open and click-through percentages.

3. Prune your list of inactive subscribers. You should be able to monitor bounced e-mail addresses and separate additional, inactive subscribers from those that are active.

The biggest thing to remember is not getting caught up with what you hear everyone else saying.

Someone might get a 50% open rate compare to, say, your 5%…but they’re likely mailing to a FRACTION of the amount of subscribers.

A review of my autoresponder service.

Nelson Tan Leave a comment

 
 
 
 
AweberAn autoresponder allows users to schedule and send multiple e-mail messages in a sequence. This is helpful for Internet marketers who constantly have to maintain communication with their subscribers. One of the leading services that provide autoresponders is Aweber.

In the past 5 years, I’ve stayed with Aweber so I consider myself lucky that I don’t have to jump around several mailing services. Here’s why Aweber remains a personal favorite:

1) User-friendly Interface: Aweber doesn’t give users a hard time in the creation and management of its autoresponders through its user-friendly interface. The buttons and images represent their functions well, and if that’s not enough there’s a setup wizard that guides you through the entire process of creating your autoresponder. Basically, you won’t have to feel awkward when working with Aweber because you’ll find your way around it easily.

2) HTML Templates: There are 150 templates for Aweber’s autoresponders, and they’re still creating more. Its templates feature excellent color schemes that can match your company’s identity. If that’s not enough, you can also add your company logo and images to your messages.

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4) Aweber gives you details on which e-mail clients your subscribers use to read your message. This allows you to adjust your autoresponders’ formats to their needs for a better business.

5) Automation: Aweber allows you to set a schedule for your autoresponders to follow. Besides scheduling the days to send them, it also gives you the option to choose what exact time you want them sent. This is important because time is a determining factor on human behavior (which translates into conversion and open rate differences).

6) Signup form customization: You can segment your list as it grows with Aweber’s fully customizable signup forms. Aweber allows you to incorporate more than 20 fields with drag-and-drop ease to your signup forms. If that’s not enough, you can create two variants of signup forms and test which one’s doing better than the other.

The Bottom Line

Aweber has been in the e-mail business since 1998 and is still a popular choice for Internet marketers. There’s no substitute for that kind of experience, making Aweber an excellent choice for anyone who wants to take e-mail marketing seriously.