A Popular Autoresponder Marketing Technique

Marketing through an autoresponder series is a popular strategy to increase repeat website visits and sales. Here is a popular strategy using e-zine e-books.

Instead of trying to publish a small daily or weekly e-zines, try publishing one large monthly e-zine (similar to a monthly magazine) as an e-book format delivered via autoresponder, preferably a PDF file. You could have it made up of a large number of articles per issue and insert regularly featured areas throughout like inspirational quotes, industry tips, favorite sites and advice from the pros. You could also insert full-color graphics, multimedia components like audio/video file links and ads. Then you can charge a monthly rate, with an annual discounted package purchase, and sell advertising spots to sprinkle in your autoresponder announcements for each issue and with an informational series to announce your monthly e-zine to new prospects.
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In summary, by using customized marketing techniques like an e-zine e-book, tailored to fit your own products and services, you can reach out and increase your website traffic and sales opportunities. Internet marketing can mean more ways to grow your business.