Knowing how to raise your Google ranking, throughSEO and is a vital part of being successful with your websites. Most people use search engines to find what they’re looking for, Google is the leading search engine.  If you want people to find your site on the internet, you need to use SEO if you want to get high search engine rankings.  These eight pointers will help you get there.

Develop good content!
As the saying goes, content is king.  The importance of having high quality, relevant content that is updated regularly cannot be understated.  If you have a quality website, it makes all the other steps easier.

Write articles
Submitting articles has become one of the most popular methods to drive traffic to your website.  Not only do the articles generate traffic, they provide non-reciprocal links, which are the most valuable kind of links according to Google’s ranking system. Make sure the content is relevant to your site, and that the quality of writing is as high as what is on the website; these articles are your best advertisement for what your site has to offer.

Use smart, targeted keywords
Keywords are the words and phrases that people type into a search engine to find what they’re looking for. The keywords you choose will define your site and who see it.  Know your niche and who you want to reach.  Research your target audience, research your competitors, both successful and unsuccessful and learn both from their successes and mistakes. You can also maximize your keywords by optimizing different pages within your website to different keyword phrases.

Use directories
Directories are a fast and easy way to get non-reciprocal links. There are hundreds of directories that you can submit your URL to for free.  It is time-consuming, but this search engine optimization tool is worth it for the traffic it builds and how it will improve your Google rank.  Most directories are edited and maintained, and your posting must be approved.  While the sheer number of directories may seem daunting, try applying to 5 per day – you’ll have over 1500 listings after a year.

Don’t forget your meta tags and HTML code
While optimizing your website content for the proper keyword density is an obvious choice, don’t forget about the text that you don’t see, but Google does. Good search engine optimization includes adjusting all of your meta tags and HTML code to also reflect your chosen keywords. If you have a website about dog breeds, why label a picture “photo 1” when you can label it “purebred Yorkshire Terrier at play”. These are a great way to up your keyword density without making the content sound unnatural.

Use PPC advertising
Pay-per-click advertising is not the steal it once was, with popularity of the search engine optimization tool driving prices up, but it can still be a valuable and cost-effective method of improving your ranking when used properly.

Get a site map
An easy way to make the most of your search engine optimization is to ad a site map to your website. You can either have an actual webpage that can be used by both your viewers and Google, or you can also use an XML file, which, while not visible to the public, will also Google to easily spider your site. Google.com offers free tools and scripts to help you easily build a site map.

The last point, number 8 is the most important: TAKE ACTION.
All the reading in the world, all the research in the world means nothing if we do not take action; massive concerted action using a plan that includes all of the other 7 points.

About two and a half years ago I chose to take action, I invested my few dollars of earnings from my online ‘business’ and joined PortalFeeder. Now, I have a different life, plenty of money, a lifestyle I enjoy and some of the ‘toys’ that I love. I work as a mentor with Portalfeeder members, helping members to attain their own goals. Please, come take action and see just what you and PortalFeeder can do with your online business!

How to sell SEO services to offline businesses.

Posted April 15th, 2009. Filed under Business

Easy Offline Cash

I have reiterated several times before that the market is HUGE for offline businesses to get online especially when they have NO CLUE what is involved in Internet Marketing, SEO, PPC and traffic generation.

This is where you can come in and sell Search Engine Optimization services to offline businesses and don’t even think only the smart Indian engineers can do this. You can do it too and charge hundreds of dollars per assignment!

Here is just a tad of what Easy Offline Cash includes:

- Which services to perform

- How to perform them

- How to get clients interested

- The sales pitch

- Outsourcing resource (if necessary)

- The exact same Craigslist ad used to get clients

And wait until you see the business builder package that goes even beyond that, you’ll flip! Scroll through the whole page and read the offer very carefully or you’ll miss this special deal.


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