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Wednesday, 20 Aug 2008
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How
To Boost Your Affiliate Commissions By Almost 30%
by
Satyajeet
Hattangadi
Affiliate
marketing is one tough business. Everyone online today is looking
to make or save money in any way they can.
In
the good old days when Internet Marketing was in its infancy,
most of the people who clicked on your affiliate links used to
purchase without a second thought...but now as times are getting
tougher, and visitors getting more cynical, you'll be amazed at
the number who won't!
Just
one flaw in a system and you will find dozens of unscrupulous
people waiting to exploit it. Same goes for affiliate commission
tracker systems. People who know how to manipulate the system
will replace your affiliate ID with theirs and 'hijack' your commissions.
Most
affiliate links are some form or the other of http://www.thesite.com/?YOURID.
Where
your affiliate ID is passed as a parameter. A thief has to simply
change the "YOURID" part to "HISID" to put
your money in his pocket.
In
other cases, there are visitors to your site who simply can't
stand the thought of you 'making money off them' so they bypass
you by simply chopping off the end of your affiliate link that
contains your ID.
Instead
of buying from http://www.thesite.com/?YOURID,
the bypasser will simply "chop off" the affiliate ID
at the end and simply buy from the plain URL http://www.thesite.com/...without
your affiliate ID attached!
Bam!
You just got cheated out of your rightful commission.
Studies
have shown that this phenomenon causes about 30% lost sales.
By
following some of these simple tips you will be able to, if not
all, at least confuse most hijackers and, in many cases, often
disarm them completely.
You
might notice I said most and not all. This is because if the hijacker
is well versed at HTML and JavaScript he will be able to eventually
get to your affiliate link. However, most hijackers are just opportunists
who will only act if they see an easy buck.
The
simplest way to hide your affiliate links is using a JavaScript
redirect page.
This
is where you hide your affiliate link in a page on your site using
a simple JavaScript that redirects people to your affiliate link.
This
way your 'naked' affiliate link is not exposed in your actual
e-mail messages and e-zine ads, and people still get redirected
to the true affiliate link.
One
possible drawback of this method is that some affiliate programs,
like ClickBank for example, expose the affiliate link along with
your ID in the browser address bar.
So
if the viewer is eagle-eyed he will notice that he's been redirected
through an affiliate link.
A
safer method to hide your affiliate links is using a zero-frame
or 'invisible' frame that masks the affiliate link by making
it appear you are sending people to a page on your website.
In reality, you are actually sending them to your affiliate link.
This
technique is also used by many domain redirection service sites.
Unfortunately
the opportunist can view the source of the page. From there he
can know that you've loaded an affiliate link.
The
solution is to use JavaScript encryption to scramble
up the page code.
Even
though there isn't a 100% perfect solution to this problem, if
you want to get paid more often through your affiliate links,
make sure it's not obvious you're referring people to an affiliate
link.
As
long as they can't see that it's an affiliate link, the possibility
of you getting stiffed of your commission is lowered.
If
you are looking for a tool that lets you do all this plus earn
affiliate commissions even from those folk who don't click your
affiliate link, then do check out Covert
Affiliate.
Satyajeet
Hattangadi is the Owner of Novasoft
Inc, a software solutions provider, who specialize in affordable
customized software solutions.

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