You Are Here: Home > Articles > Search Engine Strategies > Article

 

Finding Good Keyword Phrases

by Neil Moran

Finding good keywords is a never-ending quest, so here's a couple of links and an example on how to use them to find good keyword phrases.

If you're trying to optimize a page for a popular keyword that has alot of competition, take a close look at the related keyword phrases.

Let's say you wanted to optimize your page for the keyword "marketing", which was searched for over 240,000 times on Overture alone in the last month. There are nearly 42,000,000 competing websites on Google; the keyword "marketing" is FAR too general, sure if you got ranked #1 (very doubtful!) you'll get a lot of traffic, but it won't be targeted traffic.

Be more specific, target keyword PHRASES.

Let's try "Internet Marketing" which was searched for nearly 80,000 times on Overture and has 550,000 competing sites on Google, that's far better, not brilliant, but at least you're more targeted now.

Now, under the keywords "Internet Marketing" over at Overture, people also searched using these phrases:

79764 internet marketing
6087 internet marketing online
4635 internet marketing strategy
2733 strategic internet marketing
2603 internet marketing consultant
2384 internet marketing consulting
2378 internet marketing service
2355 internet marketing tool
1929 internet marketing company
1855 internet website marketing
1631 internet marketing san diego
1429 internet marketing solution
1327 internet marketing research
1183 aggressive internet marketing
1178 internet marketing plan
1165 internet marketing business
1058 internet marketing ebook
1026 internet marketing email

There's a whole lot more but I think you get the picture...

OK, the keywords "marketing", and "marketing online" are obviously going to have their fair share of competition, however, using the tools above point you in the right direction on how you should build your pages and show you the specific keyword phrases people are using and allow you to check the competition for those keywords.

Let's go one step further and see what other keyword phrases we can find from our example, take "internet marketing strategy" for instance, here are the other keyword phrases people used:

622 corporate internet marketing strategy
451 developing internet marketing software strategy
191 hosting and internet marketing strategy
66 internet marketing strategy uk
65 marketing strategy internet strategy
65 internet marketing strategy tactic
55 colorado internet marketing strategy
50 boulder internet marketing strategy
47 vancouver internet marketing strategy
46 ebook internet marketing strategy
33 internet marketing strategy edinburgh
33 internet marketing strategy ireland
31 city internet marketing strategy twin
28 minnesota internet marketing strategy
28 internet marketing strategy plan
27 charlotte internet marketing strategy

Now the above list has really narrowed it down, OK, they're not very popular search terms, however, if you were to weave these phrases into your pages, meta tags and links etc, you will dramatically increase the chances of your webpage getting found than you would if you had just concentrated on the keyword marketing that we originally used in this example on your site.

Here's some links to help you find your phrases:

1) Google AdWord Keyword Tool

2) At the WordTracker site, click on "trial".

3) 7Search Keyword Suggestion Tool

4) Use ranks.nl to check your keyword density.

Neil has over 7 years of online marketing experience. Discover how he drives quality targeted traffic to his site: http://www.forfreedom.ws.

 

Share this article:

TwitCount Button


comments powered by Disqus

Get free news, updates, strategies and special offers from Internet Mastery Center delivered to your inbox. Simply fill in your name and e-mail address to download your FREE e-book in the right sidebar. It only takes a MINUTE!   For top stories in Internet Marketing, follow us on Twitter at @webmastery.

Recommendations

Passive Profit Breakthrough

Passive Profit Breakthrough

Discover how to make your first $10,000 dollars per month and beyond with list building, e-mail marketing and affiliate marketing.

Speed Wealth

Speed Wealth

Discover the secret hacks and tricks used to generate no-cost laser-targeted traffic and generate $100+/day in ANY NICHE!

Latest Blog Posts

For more Internet Marketing updates >>

 

Monday, 18 Dec 2017 05:47 AM

Loading

Download your FREE report on social networking/bookmarking.

Monetizing Secrets Of Going Web-SocialInside this 92-page report is a social media marketing blueprint proven to generate more traffic and leads with the latest Web 2.0 strategies. It focuses on 2 hot aspects of Web 2.0: social networking and content propagation. It also suggests resource links to Web 2.0 scripts and tools and how you can employ Internet Marketing techniques to convert visitors from social networking sites.

Subscribe Now...It's FREE!

Connect With Nelson At:

          

Blog Profits Blueprint

Hosted By Web Hosting by iPage

Submit Your Links


Internet Mastery Center has been providing Internet Marketing expertise since December 2003. Its mission is to ensure every aspiring marketer is well equipped with all the necessary Internet Marketing know-how and programs.
Copyright © Internet Mastery Center. All rights reserved.   
Anti-Spam Policy | Terms Of Use | Privacy Policy | Affiliate Agreement | Site Map