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Saturday, 06 Sep 2008
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Understanding
E-Book Rights: The Basics You Need to Know
by
Merle
Information products
are big online. Generally, they're PDF products packaged in what
is known as an "e-book format". Years ago another popular
option was .exe but due to viruses and their incompatibility with
the Mac they have lost a lot of their popularity.
An easy way to start your own web business with low start up
costs is to purchase e-books with what is known as "resale
rights". But what are resale rights? Are they the same as
"Master Resale Rights"? E-books often come with different
types of rights. Translation: The rights assigned tell you how
the information can be used, and since there are so many different
varieties, it's important that you understand them.
Here's my understanding of the various rights.
1) Resell Rights: When you purchase an ebook with resell rights
that means you can sell it and keep all of the profits. One thing
you can't do is pass these rights onto the person who buys the
e-book from you.
Generally they come with a canned "sales letter" in
HTML format to use in your promotional efforts. Many times the
sales copy is very good and other times you may want to edit it.
A 'suggested' sales price is often included and if the license
permits you can sometimes use them as bonus items and give them
away with other products you may be selling.
If you don't want to purchase resellable e-books one at a time
to build your collection there are many "resell rights"
membership sites that you can join and pay a one-time fee to download
all of the e-books you like.
2) Giveaway Rights: This means exactly what it says. You can
download these free e-books and give them away from your own website
or to your e-zine subscribers. Just make sure you upload them
to your own server first.
People don't take kindly upon your using their download link
and putting a load on their servers. It's just the right thing
to do. If you do a search at any of the free e-book directories
online you'll find plenty of material you can download. An excellent
directory is http://free-ebooks.net.
3)Branded Giveaway Rights: The same as above but the free e-book
you download will come with a special 'branding' software that
allows you to add your name and URL and sometimes an affiliate
link.
If it's an affiliate program you're involved with you'll make
money as the e-book circulates the net and people click on your
branded link and buy the product or service advertised in the
e-book.
4) Master Resell Rights: the "grand daddy" of resell
rights. When you purchase the e-book/ report you can sell the
product and keep all of the profits and also give the rights to
resell it to those who purchase the e-book from you.
5) Private Label Rights: This one is big right now. Everywhere
you turn you'll see the opportunity to purchase "private
label rights". This type of rights is very different then
the others. Here once you purchase the ebook or articles, you
can modify it anyway you like, re-package it, even add your name
as the author.
With everyone clamoring for content for the search engine spiders,
this is a very popular trend right now. The possibilities are
endless with what you can do with the information you purchase.
Make sure when purchasing e-books or articles with rights, that
you're getting them from a trustworthy source. You want to make
sure they have the rights to give you the rights in the first
place. You'll also want to read over the 'license' carefully and
make sure you understand exactly what you are purchasing and how
you can use it. For example you don't want to give away "master
resell rights" if you only have "resell rights".
Information products are a great way to make money on the Internet.
One of the biggest reasons people browse the Net is to find information,
if you can supply it, you stand to make a steady income, and your
inventory is all virtual, this means no shipping costs as the
products are instantly downloaded.
If you've been looking for a low-cost way to start your online
business, you'll want to take a serious look at e-books with resell
rights.
"Must
Have Marketing Resources" by Merle is loaded with VALUABLE
online resources YOU need
to know about, when it comes to running your online business.
Download your copy now at http://mcebook.mcpromotions.com.
Also download her latest free e-book "How
To Use Articles To Drive Website Traffic". She is also
the webmaster of http://MCPromotionsPress.com.
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